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- 1 weeks ago46 min
Robert Patin on Pricing Math, AI Workflows, and the Race to Become a Software-Powered Agency
Robert Patin has spent the better part of two decades inside agency finance — helping one firm grow from $1.2M to eight figures in 24 months, then taking those lessons to his consultancy, Creative Agency Success. His lens is analytical and unusually direct: most agencies have a pricing problem, and it's not the one they think it is. In this episode, Robert breaks down why under-pricing rarely solves the objections it's meant to, how AI is quietly reshaping the conversation between agencies an...
- 2 weeks ago44 min
Turning Legal Into an Agency Profit Center - Sharon Toerek
Most agency owners treat legal as a tax — a slow, expensive speed bump between the handshake and the kickoff. Sharon Toerek thinks that's exactly backwards. Sharon is a marketing and intellectual property attorney who has spent over a decade working exclusively with independent agencies through her firm Torek Law, which operates in the agency world as Legal + Creative. In this episode, she breaks down how agencies leave real money on the table by treating contracts as admin rather than levera...
- Apr 16, 202633 min
How to Win the Pitches That Matter Most – Grant C. Gooding
🎯 Referrals already work for your agency but you've never optimized them... Get our free 30-minute video crash course - learn how to turn referrals from reactive and random to proactive and systematic. -- Most agencies lose pitches before they walk in the room. Here's why — and what to do about it. Grant Gooding, founder of Proof Positioning, has helped agencies win high-stakes pitches using neuroscience, decision physiology, and a research process built on an FBI interrogation...
- Apr 2, 202636 min
Mandi Ellefson on Offer Innovation, Agency Growth Stages, and Working Smarter
🎯 Referrals already work for your agency, but you've never optimized them. Get our 30-minute video crash course on how to turn referrals from reactive and random to proactive and systematic: https://go.salesschema.com/opt-in-mw-referral-engine/?utm_source=podcast_dag -- Buying patterns have changed - fast. If you're still pitching the same offers the same way you were two years ago, you're probably hearing "let's talk in three months" a lot. Mandi Ellefson returns to the s...
- Mar 19, 202642 min
Balancing biz dev and ownership, scaling w/ partnerships, and hiring for soft skills - Adam Yaeger
🎯 Referrals already work for your agency, but you've never optimized them. Go here to get our 30-minute video crash course on how to turn referrals from reactive and random to proactive and systematic: https://go.salesschema.com/opt-in-mw-referral-engine/?utm_source=podcast_dag -- Adam Yaeger built Llama Lead Gen from solo freelancer to 17-person embedded growth agency over eight years. In this episode, he breaks down what actually drove that growth — and what didn't. We get into why...
- Mar 5, 202636 min
How to Win Big Agency Deals Without the RFP — Chris Rose
Learn the small shift that makes referrals repeatable. Check out our new video training: https://hey.salesschema.com/opt-in-mw-referral-engine?utm_source=podcast -- Most agencies treat the RFP as the cost of doing business. Chris Rose has built a career out of sidestepping them entirely — landing clients like Hilton, Planet Fitness, and NBC Universal along the way. Chris serves as Executive Director of Growth at Cylinder Studios, a design and production studio within the Cheil Agency Networ...
- Feb 19, 202637 min
Why the Best Agency Salesperson Might Not Be the Owner — Lori Cox
Learn the small shift that makes referrals repeatable. Check out our new video training: https://hey.salesschema.com/opt-in-mw-referral-engine?utm_source=podcast -- Most agency owners assume nobody can sell as well as they can. Lori Cox built an agency, sold it, and then took a BizDev leadership role — and says she's actually sharper at sales now that she's not running the whole show. Lori brings 20+ years of B2B marketing and revenue experience. She built and sold a full-service healthcare-f...
- Feb 4, 202632 min
Why Your Sales Hire Needs Lead Flow First - Alexis Trammell
Learn the small shift that makes referrals repeatable. Check out our new video training. -- What happens when years of planting seeds finally meets the right market moment? Alexis Trammel is Chief Growth Officer at Stratabeat, a B2B SaaS organic growth agency. She recently transitioned from account management into a biz dev role. But the real story is how timing and preparation collided. For years, Stratabeat was doing the unglamorous work: niching down, building LinkedIn pr...
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About The Digital Agency Growth Podcast
Rated in the top 3% by ListenNotes and going strong for nearly 300 episodes since 2018, The Digital Agency Growth Podcast is dedicated to helping marketing agency owners and executives build stronger firms so they can grow, get acquired, or enjoy more peace of mind. Hosted by agency veteran and Sales Schema CEO Dan Englander, each episode features interviews with successful agency founders, industry experts, and business strategists who share insights on client acquisition, team building, offering optimization, operational efficiency, and sustainable growth models.
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