The Digital Agency Growth Podcast

Why the Best Agency Salesperson Might Not Be the Owner — Lori Cox

February 19, 2026·37 min
Episode Description from the Publisher

Learn the small shift that makes referrals repeatable. Check out our new video training: https://hey.salesschema.com/opt-in-mw-referral-engine?utm_source=podcast -- Most agency owners assume nobody can sell as well as they can. Lori Cox built an agency, sold it, and then took a BizDev leadership role — and says she's actually sharper at sales now that she's not running the whole show. Lori brings 20+ years of B2B marketing and revenue experience. She built and sold a full-service healthcare-f...

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