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The Pub Way: An AdTech Podcast for Media Leaders: Daily Summaries Delivered
by Seedtag
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- Mar 26, 202653 min
Episode 36: #SheSpeaksAdTech: Lessons That Move Us Forward
In this special episode for International Women’s Month 2026, we bring together female leaders across adtech and media to share the moments that shaped their careers, the lessons they wish they had known earlier, and how experience can help others move forward faster: Priti Powell (Co-Founder of Advance Women)KiYonna Carr (Director, O&O Yield Management at Yahoo)Shari Munoz (Head of Research and Measurement at Seedtag)Mariam Topeshashvili (Entrepreneur)Hosted by Tina Iannacchino (VP, Publisher Partnerships NA at Seedtag), the conversation explores leadership, career growth, and how sharing knowledge can drive more inclusive progress.
- Jan 29, 202631 min
Ep. 35: Balancing Brand Safety, UX & Monetization in an AI-Driven News Era
In this episode of The Pub Way podcast, hosts Tina Iannacchino and Mike Villalobos sit down with Amanda Gomez, SVP of Revenue Operations & Ad Technology at New York Post, to explore how news publishers are balancing brand safety, user experience, and monetization while future-proofing their digital products in an AI-driven world.They discuss the shift away from keyword blocklists toward sentiment-driven suitability, why “ad-light” experiences matter as search declines, and how publishers can build loyalty through apps, talent-led brands, and smarter product strategy.Interested in being a guest? Contact us: thepubwaypodcast.com/contact
- Nov 4, 202540 min
Ep. 34: Beyond Blocklists: How AI and Curation Are Redefining Brand Safety
In this episode of The Pub Way Podcast, hosts Tina Iannacchino and Mike Villalobos sit down with Heather Carver, Chief Revenue Officer at Freestar, to explore how AI and curation are redefining brand safety and reshaping publisher monetization strategies.They talked about the evolution from traditional blocklists to smarter, contextual brand suitability approaches, the growing role of automation in curation, and how publishers can future-proof their revenue in a rapidly changing digital landscape.Interested in being a guest? Contact us: thepubwaypodcast.com/contact
- Oct 27, 202530 min
Ep. 33: Ad Innovation in Live Sports Streaming
Mike and Tina welcome Scott Young, Co-Founder and Chief Product Officer at Transmit, to discuss the evolution and innovation in streaming, particularly in live sports. Scott shares his extensive background in digital advertising and the challenges faced in monetizing live sports streaming. They also explore the operational challenges within FAST channels and the need for standardization in the industry. Scott’s Book recommendation: The Stargate Chronicles: Memoirs of a Psychic Spy (Joseph McMoneagle, 2002)Interested in being a guest? Contact us: thepubwaypodcast.com/contact
- Oct 23, 202540 min
Ep. 32: AWS RTB Fabric Unpacked: The Next Chapter in Programmatic Evolution
In this episode of The Pub Way podcast, Tina and Mike welcome Stephanie Layser, Global Head of Publisher Ad Tech Solutions at Amazon Web Services (AWS).Stephanie shares exclusive insights on the launch of AWS RTB Fabric, a fully managed, cloud-native framework that simplifies integrations, reduces latency and infrastructure costs, and powers faster real-time bidding.The conversation also explores agentic workflows, the future of ad serving, and how AWS is helping publishers innovate with AI to build smarter, more efficient monetization strategies.Interested in being a guest? Contact us: thepubwaypodcast.com/contact
- Oct 6, 202536 min
Ep. 31: Aditude: Harnessing AI for Publisher Success
In this episode, our hosts Mike and Tina discussed the transformative impact of AI and automation in the publishing industry with Jared Siegal, founder and CEO of Attitude. They explored how large language models (LLMs) are being utilized in ad operations, the importance of traffic shaping, and the challenges of navigating user data in a privacy-first world.Interested in being a guest? Contact us: thepubwaypodcast.com/contact
- Sep 22, 202528 min
Ep. 30: The Agentic Evolution of Contextual Advertising
In this episode of The Pub Way podcast, Tina and Mike discuss the evolving landscape of adtech with Brendan Norman, Co-Founder and CEO of Classify. They explore the decline of traditional taxonomies, the rise of agentic experiences driven by AI, and the importance of contextual targeting. They also cover the challenges of accessibility and governance in the industry, the need for sustainability, and strategies for publishers to prepare for Q4. Interested in being a guest? Contact us: thepubwaypodcast.com/contact
- Aug 13, 202529 min
Ep. 29: LG Ad Solutions: Exploring CTV & Digital Identity
In this episode of The Pub Way podcast, Tina and Mike welcome Mike Brooks, Global Head of Business Development and Partnerships at LG Ad Solutions. They explore the evolving landscape of connected TV (CTV) and digital identity formats, the transition from mobile advertising to CTV, and the challenges and opportunities that arise in this new environment.Brooks shares valuable insights for media planners and newcomers to the industry, emphasizing the importance of taking risks and building relationships.Interested in being a guest? Contact us: thepubwaypodcast.com/contact
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About The Pub Way: An AdTech Podcast for Media Leaders
The Pub Way Podcast explores the world of digital advertising, focusing on essential topics like consumer data privacy, revenue strategies, audience diversity, and the innovative approaches media leaders use to deliver more relevant ads. Join us as we take a deep dive into the supply side of the adtech industry, exploring how publishers and advertisers navigate the ever-evolving landscape of digital advertising.
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