The Game with Alex Hormozi

7. Section B. The Expensive Customer Problem | $100M Lost Chapters Audiobook

November 14, 2025·2 min·4-min readsolobusiness
Podzilla Summary (4 min)
TLDR
The core idea is that a business can achieve rapid, self-sustaining growth by ensuring that each customer generates enough gross profit within the first 30 days to cover not just the cost of acquiring them, but to fund the acquisition of at least one additional customer. This creates a co

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Mentions

Books, people, and resources mentioned in this episode.

Books

$100 million money modelsby Alex Hormozi

Topics

BootstrappingBusiness ModelsEntrepreneurshipFinancial IndependenceFundraisingScalingStartups

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