188. How to Know When It’s Time to Change Your Business Strategy with Morgan DeBaun

What does it take to keep growing when your old strategies no longer work? In this episode, I sit down with Morgan DeBaun, founder and CEO of Blavity Inc. and CEO of AfroTech, to talk about staying relevant, evolving your business, and knowing when it’s time to change the way you work. Morgan shares how to use AI as a strategic partner to reduce your mental load and prepare your business for what’s next. We dive into agent engine optimization, personal branding, delegation, visibility sprints, and recognizing when an old strategy is no longer working. Tune in to learn how to build the skills, systems, and mindset you need for what’s next. Thank you to my sponsors: Launch your business with Shopify. Start your one-dollar-per-month trial here: ⁠⁠shopify.com/chc⁠⁠ The live selling marketplace: Whatnot. Check it out here: ⁠⁠whatnot.com⁠⁠/ The essential toolkit for telling better storiesStoryblocks: ⁠⁠www.storyblocks.com/chc Quince: quince.com/chc ShipStation: 60 days free using code: CHC ShipStation.com/chc Brevo- Get 50% off: brevo.com/creator In this episode, you will learn: 00:00 Meet Morgan DeBaun, founder and CEO of Blavity Inc. and CEO of AfroTech. 06:30 What’s one rule you had to unlearn to grow? 09:00 How to know when you’ve reached your growth limit. 14:15 What to change when your business is draining your energy. 18:45 What should every entrepreneur start using AI for? 22:00 How to make your brand easier to find through AI search. 24:45 The skill that will matter whether you hire humans or AI. 29:15 What makes a personal brand stand out in a world of polished content? 34:30 When should you move forward even if you don't feel ready? 37:30 What success looks like when you stop chasing the next number. 41:15 What learning to make money can give you beyond financial success. Resources + Links Get Morgan DeBaun’s book Rewrite Your Rules HERE! Learn more about Morgan DeBaun HERE! Learn more about AfroTech HERE!  Learn more about Blavity Inc. HERE! Grab ⁠⁠The Visibility Vault™⁠⁠⁠ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.  Ready to grow your visibility? Find more resources here! Follow Katelyn on IG: @thekatelynrhoades Call Her Creator on IG: @callhercreator Morgan on IG: @morgandebaun Morgan on LinkedIn: @morgandebaun