The Game with Alex Hormozi

6. Discount Promotions | $100M Lost Chapters Audiobook

November 14, 2025·13 min·4-min readsolobusiness
Podzilla Summary (4 min)
TLDR
Discount offers, especially those with massive reductions of 50% or more, are powerful tools for driving customer action and generating leads, particularly when they're applied to well-understood services. Unlike marginal discounts, deep discounts create real behavioral shifts and serve a

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Mentions

Books, people, and resources mentioned in this episode.

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Groupon

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Ultimate Lemonade BundleProprietary Five-Minute Appointment MethodLemonade Detox Plan

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Business ModelsConsultingEntrepreneurshipFundraisingGrowth HackingMarketingSalesStartups

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