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by Ling Yah
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- Mar 23, 202650 min
Documenting Ungoogle-able Malaysian Stories to 138k followers | Shi Han, co-founder of Human Edition
What happens when you trade a stable corporate job in Singapore for a gap year for a tropical island? That’s what Shi Han Pang did at 25. Since then, she’s best known for being the co-founder of Human Edition, a storytelling platform that has captured the hearts of over 138k followers by documenting the hidden, un-Googleable stories of Malaysia and beyond. Shi Han takes us through her journey - from growing up in the quiet "tuition culture" of Alor Setar to working as an architectural designer in Shanghai, KL & Singapore. Disillusioned by the industry, she decided to f*ck it and quit her job at 25 to pursue her masters as a way of buying more time to ‘figure life out.’ That eventually led to a permanent move to Langkawi island to document extraordinary local stories that can’t be found in any tour guide book or Google search with her partner, Jie Xin. To learn more about how Shi Han followed her passion and made it work: 04:12: Growing up in Alor Setar 09:45: The Architecture Trap 14:20: Feeling "successful" but unhappy 19:10: The "F*ck It" leap & m to an island. 25:35: The Bon Ton Residency: How six weeks in Langkawi changed everything 31:05: "Un-Googleable" Malaysia: Why Human Edition focuses on the stories you can't find online 36:50" The ‘magic’ of the island 42:15: RM1500/month. 48:40: The Transformation: From corporate attire to finding a "glow" through boho freedom. 🎙️Show notes/transcript for this episode: https://www.sothisismywhy.com/157 🎥 Subscribe to YouTube channel here: https://www.youtube.com/channel/UCSZlcS5ooyCjj_MkrmH_WhQ?sub_confirmation=1 🙊 Support STIMY for as little as $0.10/day! - https://www.sothisismywhy.com/support-stimy/ 💌 Weekly STIMY Newsletter on the art of storytelling + building your personal brand (+snippets of STIMY behind-the-scenes): https://sothisismywhy.ck.page/profile
- Mar 8, 202658 min
$106,241/year from 8 income streams?! - Rachel How (UX/UI Designer)
Rachel How is one of Malaysia’s top UX/UI designer - entirely self-taught - with a huge 330k following she’s built over the last 4+ years! But finding her path wasn’t easy. She quit law school after 2 months because it wasn’t for her. Worked 10 different odd jobs - including as a body lotion rep & real estate agent - to figure out her interests. Her realisation: She enjoyed designing property posters over selling the houses themselves. That led to her joining a hackathon organised by Hong Leong Bank as a designer. They ranked 10 top. That led to a role as a Senior Product Designer Fave. While working full-time, she launched her UX/UI YouTube channel and started building different income streams. By 2022, she was generating $106,241/year from her freelance work itself, which gave her the confidence to take the leap. Quit. And become a solopreneur. But career journeys are never linear. To learn more about how Rachel built her 8 income streams, her advice for building a YouTube channel & what keeps her going, tune in! Highlights: 1:24 The $106,241 year 3:15 Growing up wanting to be "somebody" 8:02 The RM50,000 Law School 10:45 Quitting Law after 2 months: 13:10 Working 10 odd jobs 15:45 The turning point 19:12 Entering the Hong Leong Bank hackathon 22:30 Self-teaching UX/UI: YouTube vs. Reality 26:40 Landing the role at Fave 29:15 Launching her YouTube channel: 10k subs in 3 months 32:50 Burnout & health struggles 35:20 Being the sole provider for her family 38:44 Why her revenue dropped to $70k in 2023 47:12 Don't follow passion, follow curiosity 50:05 Advice for aspiring solopreneurs 🎙️Show notes/transcript for this episode: https://www.sothisismywhy.com/156 🎥 Subscribe to YouTube channel here: https://www.youtube.com/channel/UCSZlcS5ooyCjj_MkrmH_WhQ?sub_confirmation=1 🙊 Support STIMY for as little as $0.10/day! - https://www.sothisismywhy.com/support-stimy/ 💌 Weekly STIMY Newsletter on the art of storytelling + building your personal brand (+snippets of STIMY behind-the-scenes): https://sothisismywhy.ck.page/profile
- Nov 27, 20251h 21m
Pinn Yang: How He Built A RM75 Million Media Empire & What Drives Him [CEO, Foodie Media Berhad]
Meet Lim Pinn Yang, co-founder of Foodie Media Berhad - IPOing today at a RM70 million valuation! He once sold woks at the morning market with his dad, scored 1A in SPM exam and earned $0.20/day from his 1st blog But he’d always dreamt of being a “business entrepreneur”. And today, his dream comes true. That little blog he started in 2016 has turned into a 46M+ follower digital media empire. And just in 2024 alone, it hit: 20+ lifestyle brands, including Penang Foodie, KL Foodie, Halal Foodie, Malaysia Homie, Car Buddie and Techie 2.8B views 70 people RM24 million in revenue But… who IS Pinn Yang? What drove him to do what he does? How did he end up with an investor like Bryan Loo of Loob Holdings? And… what does success mean for him? Listen to find out. Thanks Foodie for sponsoring this episode! 🙊 Want to support STIMY for as little as $0.10/day? https://www.sothisismywhy.com/support-stimy/ 🍿 YouTube: https://youtu.be/lhIUOf7jSKs 📍Show notes: https://www.sothisismywhy.com/155 💌 Weekly STIMY Newsletter on the art of storytelling + building your personal brand (+snippets of STIMY behind-the-scenes): https://sothisismywhy.ck.page/profile
- Nov 9, 20251h 4m
🎬 I Built Rotten Tomatoes... for Jackie Chan (& nearly collapsed) | Senh Duong (Co-Founder, Rotten Tomatoes)
When Vietnamese refugee Senh Duong fled after the fall of Saigon, he could never have imagined he’d one day co-found one of the most influential movie sites in the world - Rotten Tomatoes. A kid who grew up on Hong Kong kung fu flicks, Senh was obsessed with Jackie Chan. So when Jackie tried to break into Hollywood again, Senh went looking for honest reviews... But couldn’t find any. Every critic said the movies were great (even when they weren’t). So Senh decided to build a site that told the truth. What began as a side project coded through sleepless nights turned into a cultural phenomenon - one that raised $1 million (2 months before the dot com bubble burst!!), sold for $10 million, and changed how audiences everywhere judge movies. In this episode, Senh opens up about: 🔸 Fleeing Vietnam and growing up in a refugee camp in Hong Kong 🔸 How Jackie Chan inspired the birth of Rotten Tomatoes 🔸 Almost quitting Rotten Tomatoes due to burnout 🔸 Being treated as “second-class citizens” by film publicists at screenings (and when that changed!) 🔸 Raising $1M, surviving the dot-com crash & selling too early?! 🔸 Why he says he’s proud to be a “one-hit wonder” This is the story of how a movie-obsessed refugee created one of the most iconic brands in film history - all because he wanted Jackie Chan to get the credit he deserved. Highlights: 2:08 The Fall of Saigon 4:48 Arriving in the US 6:01 Falling in love with Hong Kong movies & TV series 8:55 The mafia controls the film industry?! 10:14 Studying computer science at Berkeley 13:14 Dreaming of becoming a PIXAR animator? 14:00 Founding a startup design studio with friends, Patrick Lee & Stephen Wang 15:52 Landing Disney as a 7-figure client due to pizza party?! 20:52 Launching Rotten Tomatoes as a side project 23:58 What kept you going? 26:22 Leaving Design Reactor & feeling lost 28:52 Rotten Tomatoes’ traffic explodes 31:34 Turning a side project → company (+ raising $1 million) 35:30 Building a relationship with film critics 36:52 Tomatometer 38:42 Investors saying, ‘Are you crazy?!’ 43:46 Internet bubble bursts, layoffs & living in the office 47:02 What kept everyone going? 48:49 Major turning point 53:18 Selling for $10 million 54:47 What’s next? 56:03 IGN buys Rotten Tomatoes for $650 million (1 year later?!) 🙊 Want to support STIMY for as little as $0.10/day? https://www.sothisismywhy.com/support-stimy/ 🍿 YouTube: https://youtu.be/pWO2IVYZvlI&list=UULFSZlcS5ooyCjj_MkrmH_WhQ 📍Show notes: https://www.sothisismywhy.com/154 💌 Weekly STIMY Newsletter on the art of storytelling + building your personal brand (+snippets of STIMY behind-the-scenes): https://sothisismywhy.ck.page/profile
- Oct 26, 20251h 11m
Ep 153: From Being Told to "SHUT UP" to RM150+ million in 5 years?! | Hui Jing Lee, Co-Founder of Bila-Bila Mart
Hui Jing’s life reads like a TVB drama. Her mum was forced to be the sole provider for the family after her dad landed them in bad debt. Perhaps unsurprisingly, Hui Jing understood the importance of money & joined the work force young - at the below-legal age of 15 - for a mediocre RM4/hour. It wasn’t easy. But it kickstarted a series of jobs that saw her go from working as at McDonald’s to The Body Shop to becoming a finalist for the Red Bull Female Driver Search in 2009 (they were offering a cash prize) to becoming an insurance agent (where she learned the joys of passive income) to joining a radio station as a road runner and finally… Co-founding one of Malaysia’s fastest growing local convenience store chains, Bila-Bila Mart. Which is on track to hit a whooping RM150+ million in revenue & 100 stores by the end of 2025, with an IPO on the horizon! Not bad for a Brickfields girl who was once kidnapped & held ransom due to bad family debts. If there’s one thing that clearly stands out about Hui Jing’s story, it’s this: Taking risk During the interview, she spoke of how: “Throwing everything outta the window (i.e. leaving corporate) sounded like an adventure. I wanted that adventure. Because I was just thinking, okay, now I have no commitments. I don't have a family… If I don't do it, if I don't risk it, I don't really see how is the world outside, when am I gonna do it?” That said, life hasn’t been without its challenges. Once at a bar, she was told, “Jing, you talk too much as a female. Can you shut up?” And also advised to stop working and to “ask your husband to feed you.” Needless to say, that lit a fire in Hui Jing that led to the founding of Bila-Bila Mart, where she also spoke about: ✨ How Dettol saved Bila-Bila Mart (they opened their first physical store during MCO) ✨ Their first breakthrough (pivoting from the idea of selling hot food → kedai runcit model) ✨ The process for local SMEs getting their items into Bila-Bila Mart ✨ Dealing with chauvinistic men who question Jing’s very young team ✨ Why you are the decision maker of your own fate Don't forget to subscribe for future STIMY episodes! Special thanks to Bila-Bila Mart for sponsoring this episode. 🙊 Want to support STIMY for as little as $0.10/day? https://www.sothisismywhy.com/support-stimy/ 🍿 YouTube: https://youtu.be/MyM_uFevyJI&list=UULFSZlcS5ooyCjj_MkrmH_WhQ 💌 Weekly STIMY Newsletter on the art of storytelling + building your personal brand (+snippets of STIMY behind-the-scenes): https://sothisismywhy.ck.page/profile ✍🏻 Leave a review on STIMY: https://podcasts.apple.com/gb/podcast/so-this-is-my-why/id1521191442
- Jun 17, 20251h 16m
Ep 152.2: Art World's Greatest Conman Escaped the Mafia & FBI Using This Tactic?! | Ken Perenyi
We're back with Part 2 with Ken Perenyi, arguably one of the art world's greatest and most successful conman?! In Part 1 of Ken's STIMY interview (do check it out if you haven't already done so), we covered his journey including how he first launched his art forgery 'career' (hint: it involves a broken bathroom that crashed through the ceiling to the restaurant below!). In Part 2, Ken discusses his motivations, the thrill of creating and selling fake art, and how he managed to avoid capture by both the mafia and the FBI. Highlights include a $750,000 art piece he painted, adopting his daughter due to a CNN documentary by Christiane Amanpour, and the psychological tactics he employed to fool art experts. Despite the rather questionable nature of his work, Ken views his career with a mix of pride and reflection, acknowledging missed opportunities and his philosophical outlook on life. He also recounts his controversial friendships with high-profile figures like Roy Cohn (the notorious lawyer/fixer who helped Donald Trump gain a footing in New York) and his thoughts on the challenges for contemporary artists breaking into the industry. Highlights: 01:44 Ken's Artistic Journey and Motivations 05:46 The Art of Deception: Techniques and Challenges 10:53 Close Calls with the Mafia and FBI 16:04 The Investigation and Its Aftermath 33:32 Reflections on Life Choices and Missed Opportunities 38:23 Rescuing a Daughter from Sex Slavery 39:47 A Life Transformed by Art 40:04 The Rescue Mission in Ghana 43:52 Adopting Bridget and Her Journey 46:02 Reflections on Life Choices 01:04:28 The Art World and Its Challenges 01:15:22 Final Thoughts and Legacy 🙊 Want to support STIMY for as little as $0.10/day? https://www.sothisismywhy.com/support-stimy/ 🍿 YouTube: https://youtu.be/MoZ5YOdHyJ4 📍Show notes: https://www.sothisismywhy.com/152 💌 Weekly STIMY Newsletter on the art of storytelling + building your personal brand (+snippets of STIMY behind-the-scenes): https://sothisismywhy.ck.page/profile
- Jan 6, 20251h 12m
Ep 152.1: Art World's Greatest Con Man: How Ken Sold Fake Art For Millions & Escaped the Mafia & FBI!
Would you break the law if it made you a multimillionaire? That’s what happened with Ken Perenyi - one of the most “successful” art forgers in the world. His works have been sold all over the world, including in Christie’s and Sotheby’s, with one painting going for as high as $717,000! He was also close friends with Roy Cohn - the notorious lawyer who helped Trump enter the New York market. The Independent called him the evil master architect who mentored Donald Trump (to Ken, he was just a great friend and protector). Was hunted for decades by the Mafia and the FBI. And got away with it all without even a slap on the wrist. When the statute of limitation passed for his “crimes”, Ken then published a book telling everyone exactly how he did it. 😂 (Talk about giving everyone the finger!!) And lest you wonder whether that’s all there is to Ken’s story, believe me. It is not. Ken’s childhood was spent hanging out with Tony, an influential Mafia member, who introduced him to the world of fine art. He was so enamoured with art that he taught himself to paint. To crack the paintings and mimic the black spots that flies would leave on very, very old paintings. He was also neighbours with Andy Warhol. One memorable incident: He was sharing a flat with Tony who found an abandoned bathtub in the streets. They didn’t have a bathtub so they decided to steal one (in a stolen car) and install it themselves in their flat. The installation wasn’t done well. Water leaked. The flooring cracked. And one evening, everything - the ceiling, bathtub and all - crashed from the first floor down to the ground floor, on top of a bustling Jewish restaurant. Needless to say, Ken and Tony were kicked out of said flat. And he spent a miserable 2 weeks wandering around New York before eventually finding a new place that would lead him to Roy Cohen’s doors. * This is just the tiniest glimpse of Ken’s life and it’s so epic - we ended up having a 3 hour conversation! - that I had to split his story into 2 parts. Are you ready to get started? Highlights: 3:36 An Unlikely Artist growing up in the summer of love 5:51 Life changed forever when… 6:36 Hanging out with the real New Yorkers 8:12 Being introduced to fine art world 9:23 Being friends with a Mafia associate 12:06 Trying out art forgery 16:53 Imposter syndrome when calling himself an ‘artist’ 19:10 Self-validation? 21:53 Andy Warhol - his neighbour 23:53 The bathtub 26:59 His biggest regret with Andy Warhol 31:15 Making fake art to survive 32:46 Finding his niche in life 35:24 Being evicted - another great turning point in life 37:35 The notorious Mafia fixer & lawyer, Roy Cohn 41:49 Donald Trump’s mentor 51:20 The greatest validation of his work 56:15 “I had a fantastic career…” 59:43 Entering the elite art world 1:03:04 How much art isn’t genuine in art galleries? 1:08:05 Is it harder to sell fake art today? 🙊 Want to support STIMY for as little as $0.10/day? https://www.sothisismywhy.com/support-stimy/ 🧠 Build Your Why course: https://ling-yah-wong.mykajabi.com/joinus 📍Show notes: https://www.sothisismywhy.com/152 🍿 YouTube: https://youtu.be/QmsqswrOCN4 💌 Subscribe to the weekly STIMY Newsletter on the art of storytelling + building your personal brand (+snippets of STIMY behind-the-scenes): https://sothisismywhy.ck.page/profile
- Dec 1, 202453 min
Ep 151: There is NO Joy in Film Production 😫 | Jared Lee (Founder, The Grim Film)
Imagine growing up in a hair salon. Being thrown out of the house and sleeping in an abandoned cupboard. Being bullied in school and almost failing SPM. But knowing deep down inside that you love storytelling. You just… don’t know what that means. And how to make that dream a reality. That was Jared Lee - one of Malaysia’s most famous YouTubers and the founder of the award-winning production house, Grim Film. Jared started his journey in an event company, while also freelancing as a storyboard artist and production assistant. Being passionate about storytelling, he decided to create a short film called The Long Distance Relationship. A film that, for him, he had to make happen, no matter what. And it blew up. ✨ Within a day, it hit 10k views. ✨ Within a week, it hit 70k views ✨ Within a month, it hit 1 million views This short film opened doors and led to the creation of his production house, The Grim Film. Which has since bagged multiple awards, including Best Drama at America’s Soul 4 Reel International Film Festival 2013 for The Long Distance Relationship and Best Pilot and Best Special Effects at the 2018 Vancouver WebFest in Canada for The Last 7. His most recent piece of work, Horologist, even won Best Animation at the San Diego Comic-Con (SDCC) Film Festival 2023 and USA Film Festival! It was also a finalist for Poland's Animator Film Festival (Best Animation & Audience Choice Award) and nominated for the 2024 Eisner Award in the Best Single Issue/One-Shot category. Proving how Jared’s wild gamble has paid off. Although… life wasn’t easy. In 2018, Jared was diagnosed with stage 1 testicular cancer. And he later found out that he could not have children. But in spite of these challenges, Jared is someone who has always believed in pursuing his dreams and hustling against the odds. Which is why I’m so thrilled to share his story as the latest guest on STIMY! If you’ve ever wondered what it’s like to triumph against all odds and pursue your passion, what it takes to go from being a YouTuber to a legitimate film producer, and the personal struggles with cancer and childlessness, then this episode is for you. So are you ready? Let’s go. Highlights: 2:02: Growing up in a single mum household 3:45 Finding escape in storytelling 5:18 Liking things that other boys don’t like 7:40 Worst year of my life 8:52 Getting kicked out 9:40 Finding his calling 11:13 A Kingdom of Paos 11:55 The Long Distance 13:42 YouTube 14:37 Going viral 17:19 There was no money! 20:16 Burning bridges 21:10 What it’s like to run a production company 24:54 Second-guessing himself 27:02 There is no joy in production?! 29:34 Making the switch & losing fans 32:58 The most successful work Jared’s done 34:30 Diagnosed with cancer 41:34 Do awards matter? 44:34 Any regrets? 45:07 Is your work acknowledged more overseas? 47:20 What kind of work has influenced your style? 50:39 What kind of legacy do you want to leave behind? 51:07 What are the most important qualities of a successful person? 51:28 Sharing your private life in public 🧠 Join the Build Your Why course: https://ling-yah-wong.mykajabi.com/joinus 🙊 Want to support STIMY for as little as $0.10/day? https://www.sothisismywhy.com/support-stimy/ 📍Show notes: https://www.sothisismywhy.com/151 🍿 YouTube: https://youtu.be/jsbc2xuaj0I 💌 Weekly STIMY Newsletter on the art of storytelling + building your personal brand (+snippets of STIMY behind-the-scenes): https://sothisismywhy.ck.page/profile
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About So This Is My Why
A podcast featuring inspiring people about their journey to discovering and living their "WHY" or purpose in life. With your host & producer, Ling Yah, we deep dive into everything from finances to dealing with doubts and setbacks, and how to forge an unconventional career from ground zero! Expect to hear from entrepreneurs, artists, journalists, musicians, Hollywood actresses, VC founders and more. Visit www.sothisismywhy.com for more details!
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