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Serve Scale Soar: Daily Summaries Delivered
by Brandi Mowles
Serve Scale Soar is the podcast for women building a 1:1 service-based business whether you’re starting a side hustle, replacing your full-time income, or scaling to consistent $10K+ months without burning out or building an agency . Hosted by Brandi Mowles, a multi-million-dollar service business owner and strategist, this show breaks down what actually works now to attract premium clients, price your services confidently, and build a business that supports your life not the other way around. Each episode delivers practical, strategy-first conversations Landing and retaining high-quality 1:1 clients Scaling income without working more hours Pricing, packaging, and positioning your expertise Moving from “doer” to strategic partner Marketing that converts without chasing trends Building predictable revenue with services not launches Navigating side hustle → full-time transitions Creating freedom, flexibility, and sustainability as a woman business owner You’ll hear honest conversations, real-world strategies, and guest interviews with women who are actively building and scaling service businesses, not hype, not hustle culture, and not overnight success stories. If you’re a freelancer, consultant, strategist, ad manager, VA, OBM, or service provider who wants to grow smarter, earn more, and build a business that actually fits your life this podcast is for you.
Latest Episodes
The most recent episodes — sign up to get AI-powered summaries of each one.
- 3 days ago48 min
Black Friday Marketing Strategy for Service Providers: What to Do With Your Clients Right Now with Andy Franco
If your Black Friday plan starts on November 1st, you're already behind. And so are your clients. Every year I watch it happen. Clients wait until November, everything gets rushed, and things aren't done well because nobody planned for it. Or worse, they skip it entirely because they think Black Friday is only for e-commerce. That couldn't be further from the truth. So I brought on Andy Franco, one of our Strategist Society members, who has been in digital marketing for 23-plus years and has ...
- 1 weeks ago35 min
The 10 Most Downloaded Episodes of All Time (and the 4 Lessons They All Teach)
Out of 300 episodes of this podcast, the number-one most downloaded episode of all time has nothing to do with running ads. It has nothing to do with landing clients. And honestly, y’all, when I pulled the numbers, it surprised me a little. This is episode 300. Holy bananas. Seven years, 300 episodes, and I’m a little emotional about it. So to celebrate, Janessa pulled the 10 most downloaded episodes of all time, and I’m counting them down from 10 to 1 with the biggest lessons from each one i...
- 3 weeks ago20 min
What to Charge as a New Ad Manager: The Real Numbers (No Guessing, No Working for Free)
Someone popped into Brandi’s inbox this morning and asked, “What’s the biggest mistake beginners make when they’re trying to get their first client?” The answer: working for free or undercharging, because you think a low price is what finally gets somebody to say yes. It isn’t. It’s the exact thing keeping you from getting hired. In this episode, Brandi gives you real numbers, no guessing, no “whatever you think she’ll say yes to.” In this episode, you’ll learn: Why two students pitched $500 ...
- Sep 8, 202634 min
From Social Media Manager to Ads Manager: How Katie Went From $2K to $12K Months Working 15 Hours a Week
Katie's best month ever as a social media manager was $10,000. It took 40 hours a week, posting six days a week at specific times for each client, and it almost never happened twice. Then her clients started cutting costs, and she started getting let go. "It's nothing you did." If that sentence has ever landed in your inbox, y'all, this episode is your sign. Six months into Strategist Society, Katie has eight ad clients, works about 15 hours a week, and is on track for over $12,000 in Septemb...
- Sep 1, 202613 min
How Much Time Does It Take to Run a Freelance Ad Management Business?
Have you ever wondered how long it actually takes to run a freelance ad management business? Maybe you already have one and you are working your little booty off, opening your bank account thinking, “Holy bananas, I am not making enough money for how much I am working.” Maybe you are making good money and feel weird because you are not working enough, so you start inventing work. Or maybe you have not started yet and you are trying to figure out if you even have the hours. In this episode, Br...
- Aug 18, 202636 min
She Made $65K in 2 Hours a Day (With a Full-Time Job) | Student Spotlight with Michael Singletary
Michael made $65,000 last year working 15 to 20 hours a week, after she clocked out of her full-time job. She is not quitting that job. The benefits are good, she loves the work, and I have never once told her she should leave. What she built is a full-time income on part-time hours, and she did it with an ugly proposal and five marketing minutes a day. In this Student Spotlight, Michael walks through the whole thing: the "expensive jobby" she was running before she learned ads, the exact 45-...
- Aug 4, 202617 min
The Only 3 Things You Need to Focus On to Scale a Service Based Business
You are not doing too little. You’re doing too little of the right things. I work one-on-one with 60 people a week inside Strategist Society, I’ve got over 1,000 people in Conversions For Clients, and across seven years I’ve worked with more than 3,000 freelancers. Same thread every single time: the to-do list is a mile long and most of it doesn’t matter. The online space is loud. Post daily, be on LinkedIn, no wait, Threads, no wait, Facebook Groups are dead, no wait, they’re not. Holy banan...
- Jul 28, 202628 min
My 2026 Tech Stack: The Tools I Use to Run a 7-Figure Business
Ever wanted to snoop behind the scenes of a seven-figure business and see exactly what tools keep the whole thing running? Same. Brandi is nosy like that too. In this episode, she's pulling back the curtain on her full 2026 tech stack, every piece of software she uses to run Serve Scale Soar and all seven of its revenue streams. But here's the honest part: you do not need all of it. Brandi walks through what she recommends for service providers, what she'd do differently if she could go back,...
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About Serve Scale Soar
Serve Scale Soar is the podcast for women building a 1:1 service-based business whether you’re starting a side hustle, replacing your full-time income, or scaling to consistent $10K+ months without burning out or building an agency . Hosted by Brandi Mowles, a multi-million-dollar service business owner and strategist, this show breaks down what actually works now to attract premium clients, price your services confidently, and build a business that supports your life not the other way around. Each episode delivers practical, strategy-first conversations Landing and retaining high-quality 1:1 clients Scaling income without working more hours Pricing, packaging, and positioning your expertise Moving from “doer” to strategic partner Marketing that converts without chasing trends Building predictable revenue with services not launches Navigating side hustle → full-time transitions Creating freedom, flexibility, and sustainability as a woman business owner You’ll hear honest conversations, real-world strategies, and guest interviews with women who are actively building and scaling service businesses, not hype, not hustle culture, and not overnight success stories. If you’re a freelancer, consultant, strategist, ad manager, VA, OBM, or service provider who wants to grow smarter, earn more, and build a business that actually fits your life this podcast is for you.
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