Built To Lead

Nobody Talks About the Messy Truth of Scaling to Exit with Lisa Jones

July 6, 2026·59 min
Episode Description from the Publisher

Three multimillion-dollar businesses. One very expensive lesson in letting go. Lisa Jones is a best-selling author, keynote speaker and founder of SHE-com, a powerhouse community of 40,000 women backing female founders of product-based businesses. She's built, scaled and exited multiple companies, and she is currently in hypergrowth mode with one goal: a major exit.  In this episode Lisa spills everything. What really happened when she stepped back and watched her business quietly erode for nearly 12 months. How she rebuilt it from the inside out with AI doing the heavy lifting. And how she's built a team she would walk through fire for. Lisa is also one of the most disarmingly honest founders you will ever hear speak. Key moments: 00:00 Why stepping back from your business might be your biggest mistake 5:10: What the agitator role actually looks like in a scaling business 7:49: How to spot a taker before they destroy your culture 10:05: The one world that tells you everything you need to know about a new hire 19:37: Why phantom shareholder agreements might be the retention tool you’ve never heard of 29:04: Building without fatigue. Why every decision needs to answer to this one question 32:11: How to build AI in the back end without losing your human touch 47:23: Why Stepping Back From Your Business Might Be Your Biggest Mistake 52:54: What a decade of being told you’re not good enough does to a leader and how to come back You can find Lisa on instagram @lisajones_co or via Shecom.co If you want help building your offshore team, send me a message over at @jesswhatman_agentsync - ⁠https://www.instagram.com/jesswhatman_agentsync/⁠ Not sure what you could delegate or the next role you need? Ask Andy - https://agentsync.com.au/meet-andy Find out more about off-shore employees over at ⁠https://www.instagram.com/agentsync_/⁠ and ⁠https://agentsync.com.au/⁠ And see behind the scenes content over at https://www.instagram.com/built.to.lead.podcast/ AgentSync

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