BT
Build That Business

140: When Hustling Harder Actually Becomes Hustling Backwards: The Turning Point

April 8, 2026·16 min
Episode Description from the Publisher

140: When Hustling Harder Actually Becomes Hustling Backwards: The Turning Point I've been doing the thing that works. The data is clear. And yet every part of me kept saying it wasn't enough. In this episode, I'm getting really honest about what happens when you finally find your formula, and then your nervous system tries to talk you out of it. We're talking about the subconscious craving for chaos, the difference between productive hustle and nervous system-driven hustle, and why add...

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