
Darren Shaw and Claire Carlile are back with the latest local SEO news, updates, and takeaways from the past week, including:π βTell Mapsβ is live! (Claudia Tomina)π Google Business Profile Alert for Local SEOs & Agency Owners (Amy Toman)π What 1.8 million Google Business Profiles tell us about local SEO success (Darren Shaw)π The Best Persona Tool On the Web Is Now Live (Rand Fishkin)π EP 270 - The Hidden Advantage: How Brand Awareness Decides the Click in Legal Search (Near Media, Mike Blumenthal)π THE COMPREHENSIVE GUIDE TO MARKETING PERSONAS (iPullRank)
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Stop the AI Slop, Claude Research Assistant & New GBP Verification | E48 The Whitespark Local Update

13K AI Citations, E-E-A-T Tips & 2026 Local Discovery Index | E47 The Whitespark Local Update

AI Watermarking, Google LSA Changes & AI Search Ranking Problems | E45 The Whitespark Local Update

Report Owner Responses on GBP, ChatGPT Gets Yelp Review/Photo Data | E44 The Whitespark Local Update
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