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The Fragrance Files: Daily Summaries Delivered
by Josh & Michy
The Fragrance Files is a long-form podcast about perfume as lived experience.Through reflective conversations and thoughtful interviews, the show explores scent as identity, memory, culture, and personal ritual. Moving beyond notes and rankings, The Fragrance Files creates space for slower, more meaningful conversations about fragrance and the people who wear it.
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- 2 days ago54 min
Mushroom Hunting with CLST Perfumes
The conversation covers JK's journey with Closet Perfumes, including the challenges of rebranding, supply chain issues, and the creative process. We delve into the complexities of being an independent perfumer and the impact of creative control and financial aspects on the brand's development. We hope to see you at Fumed Expo Atlanta!Chapters00:00 The Journey of Closet Perfumes02:00 The Impact of Rebranding and Supply Chain Issues02:48 The Essence of Being Independent03:50 The Ambiguity of 'Niche' in the Fragrance Industry36:26 The Evolution of Indie Fragrance Brands37:17 Blurred Lines: Indie, Niche, and Corporate38:42 The Value of Authenticity and Originality39:10 The Impact of Financial Backing on Creative Control41:14 The Significance of Community in the Indie Fragrance Space52:26 Taking Risks and Embracing Creativity01:00:02 Looking Forward to Fumed Atlanta
- 1 weeks ago55 min
Honoring History with Harlem Perfume Co.
Teri Johnson, the owner of Harlem Perfume Co. and Harlem Candle Co., shares her journey from travel and lifestyle expert to creating a brand focused on history and storytelling through fragrance. She discusses the inspiration behind her fragrances, the importance of the Harlem Renaissance, and the unique storytelling capability of perfume. The conversation delves into the creative process of fragrance and candle creation, emphasizing the importance of storytelling and historical authenticity. Chapters00:00 The Journey to Perfume01:05 From Travel to Harlem Candle Company03:39 Inspiration from the Harlem Renaissance21:30 The Power of Fragrance Storytelling32:14 Collaboration and Creative Briefs34:00 The Art of Storytelling in Fragrance Creation38:23 Symbiotic Relationship Between Perfumer and Creative Director42:41 Expansion into Sephora and Brick-and-Mortar Retailers47:36 Celebrating Black Culture and Untold Stories
- 2 weeks ago1h 6m
Audience Q&A Pt. 2
We take on the audience questions again, with libations flowing we get into some more contentious areas and hot takes. Let us know what you want to hear from us next!Chapters00:00 The Impact of Storytelling and Marketing in the Fragrance Industry14:40 The Future of the Fragrance Industry and Audience Engagement18:32 Accessibility in Fragrance Stores31:20 Fragrances and Personal Memories31:37 Fragrance Experiences and Emotional Connections34:30 Fragrance Memories and Personal Traditions35:44 The Direction of the Fragrance Industry42:11 Fragrances to Smell vs. Wear47:13 Appreciating and Disliking Fragrances53:01 The Influence of Brand Storytelling56:12 The Impact of Feedback on Fragrance Creation01:00:24 Perception of Fragrance Notes01:05:51 The Role of Influencers in Fragrance Culture
- 3 weeks ago1h 16m
She's So Influxious
This week we were able to sit down with the mother of PerfumeTok and founder of Influxious- Funmi Monet to discuss her rise in social media and what changes when you become a founder vs a reviewer.Chapters00:00 The Scented Journey05:03 The Evolution of Fragrance Content08:13 Representation and Diversity in Fragrance12:28 The Impact of Social Media on Fragrance Talk20:49 The Sheinification of Perfume Talk26:35 From Collaboration to Brand Creation29:40 Creative Control and Ownership34:09 Principles of Excellence37:55 Foundational Experiences and Fragrance Creation43:01 Gold Standard and Magic Hour48:37 Magic Hour and High Life54:00 The Creation of High Life Fragrance55:09 Inspiration from Nigerian Culture56:06 Launching in Sephora and Navigating Criticism57:08 Empathy for Brands and Creators01:03:15 Promoting Black-Owned Fragrance Brands01:12:29 Highlighting Favorite Black-Owned Fragrances
- Aug 21, 20261h 8m
Belonging with Jazmin Saraï
Dana El Masri of Jazmin Saraï shares her olfactory journey, the intersection of scent and music, and the challenges of olfactory art in the modern world. The conversation delves into the intersection of scent, culture, and identity, exploring the emotional and cultural significance of fragrance. It also addresses the Eurocentric nature of perfumery and the impact of music on scent creation.TakeawaysOlfactory art requires a level of awareness and perception that often goes unnoticed in the modern world.The emergence of AI and digital platforms has impacted the fragrance industry, creating challenges and opportunities for perfumers. Cultural complexity influences scent creationEurocentric bias in perfumeryMusic's influence on scent creation Emotion and authenticity are integral to the creation of fragrancesFragrance plays a significant role in preserving history and culture
- Aug 7, 20261h 14m
Audience Q&A
We asked you, our viewers, to give us questions you've wanted our perspective on.This is one of the most fun episodes we've had and hope you enjoy. If you'd like to submit something for part two- DM us on any platform or comment below!
- Jul 31, 20261h 22m
The Haunted World of Heretic Parfum
Beyond the perfume, Douglas Little is building haunted worlds.In this episode of The Fragrance Files, we sit down with the founder of Heretic Parfum to explore why darkness, folklore, horror, and the supernatural have always been fertile ground for scent. Douglas shares the origins of Heretic, the challenges of building an independent fragrance house before niche perfume became mainstream, and why natural materials continue to inspire his creative process despite their unpredictability.Together, we unpack fragrance as storytelling, from texture and atmosphere to emotion and memory.
- Jul 24, 20261h 27m
Michael Nordstrand's Vehicles of Discovery Pt. 2
Following Scent Fest, we sat down with Michael Nordstrand to re-record the second part of his episode. Apologies for the delay but enjoy a poignant, hilarious, and extra long episode to make up for it where we discuss the importance of authorship in perfumery
About The Fragrance Files
The Fragrance Files is a long-form podcast about perfume as lived experience.Through reflective conversations and thoughtful interviews, the show explores scent as identity, memory, culture, and personal ritual. Moving beyond notes and rankings, The Fragrance Files creates space for slower, more meaningful conversations about fragrance and the people who wear it.
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