The Dave Gerhardt Show (from Exit Five)

Why Marketing Is a Human Profession

June 8, 2026·54 min·7-min readinterviewbusiness
Podzilla Summary (7 min)
TLDR
Eddie Shleyner shares how the rise of AI in marketing has led to a growing backlash, especially among copywriters and marketers, not because AI is ineffective, but because it lacks the human depth, empathy, and lived experience that make writing truly resonate. The real power of great copy

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Guest

E

Eddie Shleyner

interview on The Dave Gerhardt Show (from Exit Five)

Mentions

Books, people, and resources mentioned in this episode.

People

Eddie ShleynerDave

Books

The Lean Startup

Companies

CareerBuilderHubspot

Products & Tools

Mailchimp

Topics

Artificial IntelligenceContent MarketingCopywritingEntrepreneurshipLeadershipMarketingSelf Improvement

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