The Dave Gerhardt Show (from Exit Five)

From Startup to IPO: How the CMO of Varonis Has Kept the Same Job for 15 Years, ft. Rob Sobers

August 17, 2026·51 min·6-min readinterviewbusiness
Podzilla Summary (6 min)
TLDR
Rob Sobers, CMO of Varonis, shares how a technical engineering background, a focus on simplicity, and a 'lean and elite' marketing team have enabled him to lead marketing for 15 years through startup to public company status, now generating over $700M in ARR. His philosophy centers on hir

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Guest

R

Rob Sobers

interview on The Dave Gerhardt Show (from Exit Five)

Mentions

Books, people, and resources mentioned in this episode.

People

Rob SobersDaveDave KelloggSeth Godin

Books

The Score Takes Care of Itself

Companies

VaronisFog CreekHubSpotClickUp

Products & Tools

ChatGPT

Topics

BrandingCybersecurityEntrepreneurshipFundraisingMarketingSaasStartupsVenture Capital

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