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The Build Good Fundraising Podcast: Daily Summaries Delivered
by BuildGood.com
Fundraising isn't easy, but it should be simple. We take the mystery out of fundraising with practical tips and strategies to help nonprofit leaders grow their revenue and impact so they can do more good in the world.
Latest Episodes
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- Apr 15, 202651 min
#117: How nonprofit brands really grow, with Dr. Margaret Faulkner
Send us Fan Mail In today’s pod we sat down with Dr. Margaret Faulkner, Senior Marketing Scientist at the Ehrenberg-Bass Institute for Marketing Science to talk about how nonprofits really grow. The Institute is famous for its evidence-based approach to marketing and the groundbreaking book How Brands Grow. Dr. Faulkner brings decades of research from blue-chip commercial brands to the nonprofit sector, challenging some of our most deeply held beliefs about donor loyalty, retention, and brand...
- Mar 18, 202646 min
#116: Why DAF donors give more—and how to find them, with Mike Todd
Send us Fan Mail In this episode we sit down with Mike Todd from Transform Philanthropy to demystify Donor Advised Funds (DAFs). While often misunderstood or overlooked, DAFs are the fastest-growing giving vehicle and can serve as a recession-resistant revenue stream for your organization. Because DAF money is "pre-funded" by donors who have already received their tax receipts, asking for a grant shifts the conversation entirely from "parting with money" to simply aligning with your mis...
- Mar 4, 202647 min
#115: How to choose the right CRM to support your fundraising growth, with Scott Billows
Send us Fan Mail In this episode we sit down with Scott Billows, founder and CEO of Belmar, to walk through a practical, step-by-step framework for evaluating and implementing a new CRM. You’re going to learn how to build a priority "this is what I need" list, gain internal alignment, and navigate vendor selection—including why you might want to skip the traditional RFP process in favor of working with an "architect" to map out your requirements. Scott also shares expert advice for ensu...
- Oct 29, 202542 min
#114: Is this the end of the donor pyramid? Personalization, AI, and listening to donors at scale, with Anton Lipkanou
Send us Fan Mail The donor pyramid is collapsing. Individual giving is shrinking. And yet, total philanthropic revenue is still growing—just from fewer and fewer people. In this episode, we sit down with Anton Lipkanou, President of Delve Deeper, to unpack what’s really happening beneath the surface of donor data, and how fundraisers can respond. Together we explore: Why donor files are aging faster than time itselfHow the “Eiffel Tower” of giving reveals a dangerous imbalanceWhat “Jobs to Be...
- Sep 24, 202543 min
#113: How Make-A-Wish Canada Built A Winning Giving Tuesday Flywheel, with Rapinder Dhinsa
Send us Fan Mail Giving Tuesday isn’t just one day on the calendar— it’s a chance to build a core pillar of a larger year-end campaign. In this episode, we sit down with Rapinder Dhinsa from Make-A-Wish Canada to learn how she turned Giving Tuesday into a powerful, multi-year growth engine. Rapinder shares how her team built a campaign that got stronger every year — layering in new channels, integrating matched gifts, and weaving Giving Tuesday into the broader year-end strategy to ma...
- Sep 10, 202546 min
#112: How to evolve your fundraising offer and positioning as your organization scales, with Phil Calvert
Send us Fan Mail Imagine building a huge organization on the back of “$5.38 buys a meal for a neighbour experiencing homelessness”, when a meal is just the doorway, not the destination. It’s a situation many nonprofits find themselves in. Their programming has changed and evolved, but their core value proposition and fundraising offers haven’t—because they are tried, trued, tested and proven. In today’s episode, The Mustard Seed’s Philip Calvert sits down with Mike to pull back the curtain on...
- Aug 27, 202528 min
#111: Live from Summit: Asking without fear: how to stop worrying and learn to love the ask, with Michael Mitchell
Send us Fan Mail Think asking for money is scary? Michael Mitchell has been there, done that, and sweated through enough awkward asks to keep the deodorant industry in business for a lifetime. After two decades of nervously asking for everything from $90 to $9 million, he's discovered something unexpected: asking can actually be kind of amazing. Yes, asking someone for money feels about as natural as dancing at a board meeting. Even seasoned fundraising professionals get tongue-tied. Bu...
- Aug 20, 20251h 33m
#110: Live from Summit: Fundraising appeals that work with, not against, human nature, with Kevin Schulman and Stefano Di Domenico
Send us Fan Mail Fundraising appeals are packed with bad habits that refuse to die—bolded words, underlined sentences, multiple hard asks, and financial symbols littered throughout. The data is clear: none of this is actually helping. So what does? This practical, no-fluff session recorded live at the Build Good Summit will strip away ineffective tactics and replace them with a proven, behavioral science-backed approach to crafting appeals that work. This session isn’t theory—it’s speci...
About The Build Good Fundraising Podcast
Fundraising isn't easy, but it should be simple. We take the mystery out of fundraising with practical tips and strategies to help nonprofit leaders grow their revenue and impact so they can do more good in the world.
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