The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More

How to Get Affiliates to Plan Their Promotions in Advance

June 29, 2026·23 min
Episode Description from the Publisher

Affiliates promote more when you stop asking them to "just send something" and start giving them a clear plan. In this episode, I'm showing you how to create promotion plans for affiliates so they know exactly when to promote, what to say, who to send it to, and how to pace it without burning out their list. I'll share the two types of affiliate mailing plans we use, plus how to use them to move affiliates from two emails to five, from five to twelve, and in some cases up to 15 or 16 emails, without feeling spammy or chaotic. Links Mentioned in this Episode Download the Promo Plan Template Nifty Images  Influence Book

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