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Selling Cures: Daily Summaries Delivered
by TopHealth Media
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- Nov 11, 20246 min
Doctors and Cigarettes: The Shocking Story Behind the More Doctors Smoke Camels Campaign
Welcome to another episode of Selling Cures, a podcast that delves into the most enthralling moments in the history of US healthcare marketing, advertising, and public relations. Brought to you by TopHealth Media and fully narrated by AI, today we unravel the story behind one of the most notorious advertising campaigns of the 20th century—the "More Doctors Smoke Camels" campaign. Journey with us to the 1940s, a time when smoking was culturally pervasive and the link between cigarettes ...
- Nov 3, 20247 min
Selling Energy: The Story of Geritol and Tired Blood
Welcome back to "Selling Cures," the podcast where we uncover the most captivating stories from the world of healthcare marketing and public relations. In today's episode, we journey back to the 1950s to explore the meteoric rise and contentious legacy of Geritol and its infamous "Tired Blood" campaign. How did a simple iron tonic become a household name and generate millions of sales while also facing one of the largest fines in advertising history? Join us as we delve into the clever and ...
- Oct 27, 20247 min
The Marlboro Man: A Marketing Marvel and Public Health Dilemma
Welcome to Selling Cures, the podcast that delves into the fascinating world of healthcare marketing, advertising, and public relations. In today's episode, we uncover the incredible story of the Marlboro Man—an advertising icon who transformed Marlboro from a refined cigarette brand for women into a symbol of rugged masculinity. Through the brilliant vision of ad legend Leo Burnett, the Marlboro Man became not just a character in an ad but a cultural phenomenon that significantly influenced ...
- Oct 22, 20247 min
The Dark Side of Marketing: OxyContin's Role in the Opioid Epidemic
In today's episode of "Selling Cures," we delve into a dark chapter of pharmaceutical marketing that significantly impacted American healthcare: the aggressive promotion of OxyContin in the 1990s and 2000s. Once hailed as a breakthrough in pain management, this powerful opioid painkiller by Purdue Pharma became the epicenter of one of the most devastating public health crises in U.S. history—the opioid epidemic. Join us as we explore how Purdue's unprecedented marketing strategies and mis...
- Oct 13, 20246 min
The Unexpected Journey of Dawn Dish Soap from Kitchen to Wildlife Rescues
In today's episode, "Selling Cures," we're unraveling the fascinating journey of how a humble household cleaning product became a beacon of wildlife conservation. Join us as we explore the groundbreaking wildlife rescue campaign launched by Dawn Dish Soap in the 1980s. Initially designed as an effective dishwashing liquid, Dawn's unique grease-cutting formula found an unexpected purpose—saving animals affected by devastating oil spills. Discover how Dawn transformed from a kitchen staple to...
- Oct 6, 20247 min
Pepsi's Youth Movement: The Campaign that Reshaped the Cola Wars
In this episode of Selling Cures, we'll take you on a journey back to the 1950s as we explore Pepsi Cola's groundbreaking "Cola of the Youth" campaign. Learn how Pepsi, in a bold move to differentiate itself from the dominant Coca Cola, targeted America's burgeoning youth culture. By aligning their brand with themes of fun, energy, and rebellion, Pepsi not only closed the gap with their biggest competitor but also laid the foundation for modern lifestyle marketing. Join us as we dive into...
- Oct 5, 20248 min
Marketing Mental Health: The Rise of Prozac
Welcome to Selling Cures, the podcast that dives deep into the intriguing world of healthcare marketing, advertising, and public relations. In today's episode, we unfold the remarkable journey of Prozac, the drug that redefined mental health treatment in the 1980s. Starting as a revolutionary medication, Prozac transformed into a cultural icon, thanks to a groundbreaking marketing and PR campaign by Eli Lilly. We’ll explore how this little green and white pill changed the way society views ...
- Sep 29, 20245 min
Torches of Freedom: A PR Masterclass in Manipulating Women's Desires and Societal Norms
Welcome to another episode of "Selling Cures," the podcast that peels back the curtain on the most intriguing moments in U.S. healthcare's marketing, advertising, and public relations. Today we journey back to 1929 to uncover the story behind one of the most revolutionary PR campaigns in history—Edward Bernays' "Torches of Freedom." Join us as we explore how Bernays, often heralded as the father of public relations, masterfully used psychological manipulation to transform cigarettes into sy...
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About Selling Cures
Welcome to "Selling Cures", the show that takes you behind the scenes of some of the most intriguing moments in U.S. healthcare's Marketing, Advertising, and Public Relations. This show is created by TopHealth Media and is fully AI narrated.
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Frequently Asked Questions
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It's a free AI-powered email that summarizes new episodes of Selling Cures as soon as they're published. You get the key takeaways, notable quotes, and links & mentions — all in a quick read.
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When a new episode drops, our AI transcribes and analyzes it, then generates a personalized summary tailored to your interests and profession. It's delivered to your inbox every morning.
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What topics does Selling Cures cover?
Selling Cures covers topics including Education, Business, Marketing, Medicine, Fitness, Health & Fitness. Our AI identifies the specific themes in each episode and highlights what matters most to you.
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