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Salon Owners Collective: Daily Summaries Delivered
by Larissa Macleman
Salon Owners Collective PodcastReady to stop working in your salon and start leading it like a true CEO?Welcome to the Salon Owners Collective Podcast—your go-to show for turning hustle into high performance and growing a salon business that gives you freedom, profit, and lifestyle.Hosted by Larissa Macleman, former salon owner turned business strategist, this podcast is for salon & spa owners who are ready to step fully into their Salon CEO role.Each episode brings you:✨ Strategic frameworks to grow and scale with confidence🎯 Actionable steps to lead your team, increase profits, and reclaim your time💬 Real stories of transformation from salon owners who’ve done it💡 Fresh ideas and mindset shifts to build the business—and life—you deserveBecause here’s the truth: you were never meant to do it alone.And you absolutely have what it takes to build a successful salon without burning out.
Latest Episodes
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- 5 days ago18 min
The 5 Christmas Cracks About to Break Your Salon (and How to Fix Them)
You either love Christmas in a salon, or you hate it. Most Salon CEOs feel both. With six weeks to go, this is the moment to decide how December is going to go, before it just arrives. Larissa Macleman, Founder of Salon Owners Collective, and Joel Bouzaid, SOC's Boardroom Coach, unpack the five things every Salon CEO needs to get ahead of before Christmas: your team, your book, the money, January, and you. Larissa shares the maths she ran on her own salon that changed how she booked the busiest weeks of the year. And Joel takes you inside the 4-2-4, the system he runs with Salon Mastery clients to get them prepared for the new year and everything that comes with it. Key Topics: Why your team already has a story about Christmas, and what happens if you don't rewrite itThe two questions that leave your team clearer and more confident before the busy season hitsThe seesaw between demands and resources, and what tips it into burnoutWhy the average spend per client can drop when the book is fullestThe "squeezies", and why they cost more than they makeThe 4-2-4: four weeks, two weeks, four weeks, and what each one is for Larissa Macleman is the Founder of Salon Owners Collective. Joel Bouzaid is SOC's Boardroom Coach, working with Salon CEOs on leadership and building teams that lead. Resources The 5 Christmas Cracks That Break Your Salon: 3 Reasons Why Every Salon Owner Should Listen to This Episode: Discover why your busiest month could be quietly lowering what every client spends with you.Find out what your team is already telling themselves about Christmas, before you've said a word.Learn the 10-week system that takes Salon Mastery clients out of their best year ever and into their best year yet.
- 1 weeks ago20 min
If We Walked Into Your Salon Tomorrow, This Is What We’d Change First
You walk into your salon every day. Which is exactly why you can't see what your clients and team feel the moment they walk in. After Joel walked into a salon last week to pick up a gift, he and Larissa came straight back to the media room to share the changes they'd make if they walked into your salon tomorrow. Episode Overview: Not new strategies. Not new clients. Larissa Macleman, Founder, and Joel Bouzaid, SOC's head of coaching, each pick the changes they'd make first in a salon to lift revenue, keep clients coming back, and build a team that never wants to leave. You'll hear what a stranger notices in 30 seconds, the gap between how most teams treat clients and how they treat each other, why Larissa took the waiting room out of her salon, and the one part of the client experience that should never be left to the individual. Key Topics Covered: What your physical environment is telling your clients and your team, before anyone says a wordWhat Joel calls stealing the moment, and why it matters more than your next team incentiveThe five-star vs three-star gap most salons don't realise they haveWhy Larissa got rid of her waiting area, and the client journey she built insteadThe one system in your salon with zero creative freedomThe five meetings that rule them all, and why career pathways keep your best people Larissa Macleman is the Founder of Salon Owners Collective. Joel Bouzaid is SOC's Boardroom Coach, working with Salon CEOs on leadership and building teams that lead. Resources Mentioned: The free Million Dollar Growth Plan Want to know which of these changes would move the needle first in your salon? 3 Reasons Why Every Salon Owner Should Listen to This Episode: Discover what a stranger notices about your salon in 30 seconds that you stopped seeing years ago.Find out why your clients might be getting five-star service while your team quietly gets three.Learn the one part of your client experience that should never be left up to the individual stylist.
- 2 weeks ago19 min
The Real Reason You Can’t Sleep the night before Payday: How to Build a Salon That Prioritises Profit
You make the money. You pay the bills. And you still can't sleep on payday. Straight out of her monthly profit workshop inside Salon Mastery, Larissa Macleman, Founder of Salon Owners Collective, walks you through the money principles that take a Salon CEO from running on luck to running on a system. Most salon owners aren't paying themselves correctly, which means the profit they think they're making isn't the real picture. Larissa breaks down the one decision you have to make before profit is even possible, the five magic margins that tell you exactly what to fix next, and the bank account system that shows you where you stand every single week. You'll finish this episode with homework. And a very clear idea of which number is holding your salon back. Key Topics Covered: Which of three payday habits is your default, and the reactive decisions it's quietly drivingThe principle Larissa calls the defining moment in her own money storyThe five magic margins, and the one most owners are over when she first meets themWhy your accountant's report is looking in the rearview mirrorWhat happens when everything goes into one big swimming pool of moneyThe four steps to building a weekly money rhythm that sticks Larissa Macleman is the Founder of Salon Owners Collective. Resources Profit Firstby Mike MichalowiczThe CEO Dash and monthly five margin assessment (inside Salon Mastery)The free Million Dollar Salon Growth Plan Ready to stop winging it with your numbers? Book your free Game Plan Call. We'll build a strategy plan to move you from stuck into momentum and toward a $1M salon, and work out together whether Salon Mastery is the right fit for you: https://bit.ly/ApplySMRiss 3 Reasons Why Every Salon Owner Should Listen to This Episode: Discover the one decision about profit that most Salon CEOs have never actually made.Find out which of your five margins is quietly eating the money you think you're keeping.Learn the simple weekly rhythm that means you'll never lie awake on payday again.
- 3 weeks ago19 min
Why You Sabotage Your Salon the Moment It Starts Working
You finally have a great month. And then, somehow, you find a way to wreck it. Recorded at the bar in Bali the day after the Turning Pro intensive, Larissa Macleman, Founder of Salon Owners Collective, and Joel, SOC's Boardroom Coach, unpack what happened when 40 Salon CEOs decided to stop living with their amateur habits. Episode Overview: Turning pro isn't a course, a certification, or a revenue milestone. It's a decision. Joel walks through it all, the fix, the decision and the upper limit, and why most salon owners never get past the first step. You'll hear the question that showed every owner in the room what they needed to fix first, the line they had to cross on day two, and the reason your brain quietly works against you the moment things start going well. Key Topics Covered: The difference between an amateur habit and a pro one, and how to see yours clearly Why you can't decide to grow while you're still standing in the thing that's making you unhappy The one question that surfaced every owner's first move in under 15 minutes Why intent is the reason so many salon owners stay exactly where they are The upper limit, and your version of self-sabotage. What replaces push, push, push when you want to stay at your best for years, not weeks Larissa Macleman is the Founder of Salon Owners Collective. Joel is SOC's Boardroom Coach, working with Salon CEOs on leadership and mindset at the highest stage of growth. 3 Reasons Why Every Salon Owner Should Listen to This Episode: 1. Discover the question that shows you, in 15 minutes, what has to change before anything else in your salon can. 2. Find out why your best months are so often followed by your messiest ones, and what's really behind it. 3. Learn the one thing 40 Salon CEOs left Bali committed to, and why it matters more than working harder. Ready to turn pro in your salon, and have a plan for what comes next? Book your free Game Plan Call. We'll build a strategy plan to move you from stuck into momentum and toward a $1M salon, and work out together whether Salon Mastery is the right fit for you: https://bit.ly/ApplySMRiss
- Oct 4, 202619 min
Delegate Faster in 5 Minutes: Stop Doing Manager Jobs on an Owner’s Schedule
You didn't achieve anything today. And it wasn't because you didn't work hard enough. In this episode, recorded poolside in Bali just hours before Larissa switched off for a week, she breaks down why overwhelm isn't a productivity problem at all, and gives you the exact system to fix it. Overview: Every salon owner has three types of work sitting on her plate, and most of them can't tell the difference between the one that grows the business and the one that's just noise. In this episode, Larissa introduces the rocks, pebbles, and sand framework, and the profit and energy audit that tells you in minutes what to prioritize, what to protect, what to delegate, and what to delete completely. Key Topics: Why you need to stop saying " I don't have time" and start making timeThe difference between a project, a task, and the daily duties that aren’t even yours The four-box filter that tells you instantly what to prioritize, protect, delegate, or deleteThe exact business stage where you have to start handing your day to somebody elseWhat burnout actually is, and why working hard isn't the causeWhy doing less, done better, beats doing more of everything Resources Mentioned: The profit and energy audit framework walked through live in the episode. 3 Reasons Why Every Salon Owner Should Listen to This Episode: Discover why the busiest hour of your day might be the one costing your business the most.Find out the exact filter that tells you what to prioritize, protect, delegate, or delete in under five minutes.Learn the real definition of burnout, and why it has nothing to do with how many hours you're working Ready to build a plan that gets you out of the sand and into momentum? Book your free Game Plan Call: https://bit.ly/ApplySMRiss
- Sep 27, 202633 min
The 3 Problems Facing Every Salon Owner in 2026 and How to Fix Them
54% of salons aren't going to make it to 2030. That's the number Larissa and Joel landed on when they ran the research. In this episode, recorded poolside in Bali during their annual Salon Mastery intensive, they break down exactly why, and what separates the salons that will survive from the ones that won't. Episode Overview: Six years on from COVID, the economics of running a salon have shifted for good. Client spending has changed. The team you can hire has changed. And AI has changed how we show up on our socials. In this episode, Larissa and Joel unpack the three biggest shifts hitting every salon right now, and the one constraint that's quietly deciding who makes it to 2030. Key Topics Covered: Why your salon's real competition isn't the salon down the roadThe "triple constraint" that means no salon gets to be fast, cheap, and high quality all at onceWhy your top-performing team member might be the one most likely to walkThe specific mental narrative running through the head of almost every salon owner right nowThe AI mistake most of the industry has already made, and what to do about it insteadWhat "experience is the new currency" actually means for your pricing and your profit Joel is the Boardroom Coach at Salon Owners Collective, working with SOC's $1M+ salon owners on strategy, leadership, and profitability at the highest level. Resources Mentioned: MySalonCEO™ and Jemima, SOC's AI coach, referenced in the discussion of building an AI that sounds like your salon instead of generic AI. 3 Reasons Why Every Salon Owner Should Listen to This Episode: Discover the one constraint that's quietly deciding whether your salon survives to 2030, and why trying to have it all might be the riskiest move you can make.Find out why your best team member could be the most likely one to leave, and it's not about a pay rise.Learn the exact mistake almost every salon has made with AI, and the shift that makes your brand impossible to copy. Ready to future proof your salon? Book your free Game Plan Call: https://bit.ly/ApplySMRiss
- Sep 20, 202634 min
The Question That Separates Salon Leaders From Everyone Else
You don't get in life what you want. You get in life who you are. And if that's true - and we believe it is - then the question isn't "What strategies should I implement?" or "What systems should I build?" The question is: Who am I? Not as a person. As a leader. As the person running your salon every single day. Most salon owners never answer that. And the cost is massive. Episode Overview: In this episode, Larissa and Joel break down the exact framework every Salon CEO needs to step fully into her power - without needing to do more, work harder, or sacrifice more of your life. You'll discover the three-part system for answering "Who am I?" - and why the owners who do this work are the ones who build scalable, sustainable businesses that don't require their constant presence. Why most human beings are walking around completely confused about who they are- and what that confusion is actually costing your salonThe three-part framework: Distill your personal values, discover your life purpose, create your leadership philosophy - and what changes when you do all threeThe difference between internal and external identity work- and why most personality tests and frameworks miss what actually mattersHow knowing who you are makes you a better decision-maker- and why decision-making speed is what's actually slowing you downThe confidence that comes from clarity- and how it carries you through the hardest moments in business and lifeWhy your leadership philosophy determines whether your team steps up or stays stuck- and what it means to be the calm in the chaosOperating at your sustainable potential- the difference between working harder and working smarterHow to build a business that doesn't need you for everything- the specific work that makes that possible Joel is the Boardroom Coach at Salon Owners Collective. With 25 years of coaching experience across youth at risk, high-level leaders, and salon owners, Joel specializes in identity work and leadership philosophy - the foundation that everything else is built on. He and Larissa are the architects behind Salon Mastery's three-day intensives and the ones who guide salon owners through the work of discovering who they actually are as leaders. Resources Mentioned: Les Brown's "You don't get in life what you want. You get in life who you are."The three workshops coming this summer: Distilling Personal Values, Discovering Life Purpose, Creating Your Leadership PhilosophyThe Bali/Fiji intensive for Salon Mastery clients 3 Reasons Why Every Salon Owner Should Listen to This Episode: Discover the one thing that determines whether your team steps up or stays stuck- and it has nothing to do with the right hire or the right trainingFind out why decision-making speed is what's actually holding you back from growth- and how clarity about who you are changes thatLearn the exact work that gives you the confidence to lead through chaos, change, and hard conversations- without burning out Ready to step fully into your role as Salon CEO? Book your free 30-minute $1 Million Salon Growth Blueprint will help you find your next move. 30 minutes. We look at your salon, where you are, what's blocking you, and we build your exact growth blueprint. Not a pitch. A plan: https://bit.ly/ApplySMRiss
- Sep 13, 202624 min
Your Manager's Not In. Here's Why - And What To Do About It
Your manager isn't the problem. The relationship structure is. In this episode, Larissa and Joel break down the exact framework, the Triple T, that transforms the owner-manager dynamic. If you're still doing your manager's job while she "isn't stepping up," this episode reveals what's actually happening and how to fix it in days, not months. EPISODE OVERVIEW: You'll discover why your manager isn't stepping in (it's not because she doesn't care). You'll learn the exact framework that brings her into real ownership. And you'll understand the rhythm, just fifteen minutes a week, that keeps you connected while she steps up. Most owners think they need to hire a better manager. The real breakthrough? Building the relationship structure that brings the manager you have fully in. KEY TOPICS COVERED: Why it's always the owner's fault (and why that's the path to freedom)The critical difference between blame and responsibility in leadershipUnderstanding the "messy middle": why results don't come immediately and how to stay with itThe Triple T framework explained: Training, Trying, TestingHow to train someone in just four days (and why it works)Why your manager needs to fail and how to let herThe invisible fear keeping most managers on the outsideBringing your manager into business numbers (and why it matters)The power of taking your manager to professional developmentThe OMA (Owner-Manager Alignment): the 15-minute weekly rhythm that changes everythingOne marker that tells you the relationship has shifted ABOUT THE GUEST: Joel is the Boardroom Coach and Leadership Coach at Salon Owners Collective, specialising in the owner-manager relationship and team dynamics. He works with Larissa to help salon owners understand that the quality of their team is a direct reflection of the quality of their leadership — not a reflection of who they hired. RESOURCES MENTIONED: The Triple T framework: Training (owner's responsibility), Trying (manager's responsibility), Testing (both)The OMA (Owner-Manager Alignment): 15-minute weekly connection ritualEasy conversations vs. hard conversations framework (referenced from earlier workshops)Business numbers transparency and financial literacy for managers Ready to transform your manager relationship and build a team that runs without you? Book your free 30-minute Game Plan Call: https://bit.ly/ApplySMRiss 3 REASONS WHY EVERY SALON OWNER SHOULD LISTEN TO THIS EPISODE: Discover the one thing stopping your manager from stepping in (and it's not what you think) Most owners blame the manager. This episode reveals what's actually happening on the inside. 2. Learn the exact framework that brings your manager into real ownership — in days, not months The Triple T removes guesswork from delegation and gives you a clear rhythm. 3. Understand why helping your manager win is your job as a leader (and what happens when you finally do it) When your manager feels connect
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About Salon Owners Collective
Salon Owners Collective PodcastReady to stop working in your salon and start leading it like a true CEO?Welcome to the Salon Owners Collective Podcast—your go-to show for turning hustle into high performance and growing a salon business that gives you freedom, profit, and lifestyle.Hosted by Larissa Macleman, former salon owner turned business strategist, this podcast is for salon & spa owners who are ready to step fully into their Salon CEO role.Each episode brings you:✨ Strategic frameworks to grow and scale with confidence🎯 Actionable steps to lead your team, increase profits, and reclaim your time💬 Real stories of transformation from salon owners who’ve done it💡 Fresh ideas and mindset shifts to build the business—and life—you deserveBecause here’s the truth: you were never meant to do it alone.And you absolutely have what it takes to build a successful salon without burning out.
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