
Do you really know when a referral is a referral? I'm kicking off my Referral Fundamentals series by breaking down what people commonly get wrong about referrals and why those distinctions matter. I'll also explain the important differences between referrals, introductions, and word-of-mouth buzz. This bite-sized episode will give you the foundation you need to start seeing referrals differently. Resources and links mentioned in this episode can be found on the show notes page at http://www.staceybrownrandall.com/429
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Ep #431: Referrals Step by Step

Ep #430: Where Referrals Fit in Your Sales Strategy

Ep #428: Surprise Episode

Ep #427: Why Great Service Doesn't Automatically Generate Referrals
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