How Leaders Can Navigate Technological Change

Doug Simon, CEO of D S Simon Media, and Anne Green, Principal and Chief Executive Officer of G&S Integrated Marketing Communications Group, discuss how leaders can navigate rapid change. The conversation explores how PR professionals can foster innovation while maintaining strong relationships and clear communication. Anne also shares why adaptability and transparency are essential leadership skills in the age of AI.D S Simon Media is a recognized innovator in broadcast public relations and the creator of the industry’s first AI-Powered Broadcast Media Tour™. Over the last five years the firm has scheduled and produced more than 5,000 media segments annually, further establishing itself as a category leader. Clients include top brands in healthcare, technology, travel, financial services, food and beverage, consumer goods, entertainment, retail, non-profits, and associations. Celebrating its 40th Anniversary in 2026, the company has won more than 125 industry awards.