347 | Market Your Business Without Posting On Social Media Every Day

I recently polled over 100 marketing professionals and asked a simple question: do you think of Pinterest as social media or a search engine? 51% said social media, 41% said search engine, 8% had no idea. That one answer explains why so many business owners feel completely burnt out by marketing.In this episode:Why social media platforms are engineered to need you every single dayThe search engine difference, and why Pinterest works nothing like Instagram or FacebookA pin I made in 2014 that's still in my top 10 performing pins todayWhat "calm marketing" actually looks like in practiceWho gets the best results from this approach, and who it's not forThe honest caveat about how long Pinterest actually takes to workALL LINKS MENTIONED