Iron Hero FitCast

The Moment I Realized I Was Solving the Wrong Problem

August 3, 2026·6 min
Episode Description from the Publisher

Episode Description:When I first started, my job seemed pretty simple - write good workouts, get people moving, and then I'd look good. Turns out, it worked for a few people but most people didn't get what they really wanted.What We're Covering:What kept happening?After many years...Client conversation, recentlyWhat is coaching? Really?"But Chris, why can't you just send me workouts?"I've learned over the last 18+ years

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