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Udi Ledergor
interview on GTM Live
Books, people, and resources mentioned in this episode.

Marketing Creates the Demand. But What Actually Builds the Revenue Engine? — with Aviv Canaani of Datarails

The Pressure B2B Marketing Leaders Don’t Talk About Enough

What to Do When Your RevOps Team Is the Blocker to Your Marketing KPIs

The Rise and Fall of the MQL — Live Workshop Recording with Jon Miller

How AI Natives Are Using Claude Code to Rewrite GTM — with Jordan Crawford (Uncut in the Desert)

3 Major GTM Blind Spots Hurting Marketing’s Ability to Measure Revenue Impact
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