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by Her First $100K
Fight the patriarchy. Get Rich.™ Join money expert Tori Dunlap every Tuesday as she guides you on how to make more, spend less, and feel financially confident in a world run by rich white men. Through solo episodes and special guest interviews, you’ll walk away with resources to get, save, and grow money to gain financial freedom and kick some patriarchal ass at the same time.
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If you've been checking every box, hitting every goal, and somehow feeling further away from yourself than ever, this episode is for you. Our guest today is Michelle Razavi, and she’s back with an important message. Since she was last on the show, she and her co-founder Nikki have grown their business Elavi into a multimillion-dollar business now in Costco, Whole Foods, H-E-B, and Thrive Market. Michelle is one of the rare founders who builds with absolute tenacity and protects her peace. In this episode we get into the neuroscience of why hustle mode is working against you, the tech boundaries that actually hold, the real psychology of why you won't delegate, and what it takes to build as a woman of color when the odds are stacked against you. MIchelle’s links: Website: https://elavi.co/ Visit https://herfirst100k.com/ffpod to grab a copy of our free Side Hustle Skill Finder to figure out exactly which of your existing skills can make you money! 00:00 Intro 03:30 Energy management vs. time management 05:00 Executive function vs fight-or-flight 09:30 Getting comfortable being uncomfortable 14:00 "Why isn't it happening for me?" 19:00 Urgent vs. important 24:00 "Can it wait?" and "Is this serving me?" 27:00 The physical first signs of burnout 36:00 When online harassment becomes a panic response 40:00 You can't go from chaos to calm in two minutes 42:00 The five senses checklist + sitting on the ground 44:00 Redefining relationships and "balance" across seasons 47:00 Technology boundaries that actually hold 54:00 Let's rebrand delegation: accepting 80% 59:00 Building as a woman of color when people doubt you 1:05:00 Envy as information 1:09:00 One small shift this week: put your phone away Learn more about your ad choices. Visit megaphone.fm/adchoices
If you're tired of depending on a company for 100% of your income, our Quit Your Job in 90 Days workshop will show you the fastest path to building a business of your own. Visit https://herfirst100k.com/ffpod to register! The real reason you haven't started your business isn't that you're not ready. It's that you're waiting to feel ready, and those are not the same thing. Today I'm sitting down with Jasmine Star, entrepreneur, business strategist, and CEO of Social Curator, who has built multiple seven and eight figure businesses starting from literally nothing. We're getting into how to find the skill you're already sitting on, why clarity only comes after you take action, how to price yourself when you're just starting out, and what it actually takes to build something real without an audience, a degree, or a perfect plan. If you've been waiting for a sign to start, this is it. Jasmine’s links: Instagram: https://www.instagram.com/jasminestar Website: https://jasminestar.com/ Social Curator: https://www.socialcurator.com/ 00:00 Intro 02:08 What Skill Are You Already Sitting On? 03:05 Every Market Is Saturated — So What? 04:59 Humans Buy from Humans: Your Unique Value 06:28 Treat It Like a Test, Not a Failure 07:38 Identity & Separating Yourself from Results 08:09 Jasmine's Origin Story: Starting with Nothing 18:41 Why Clarity Only Comes After Action 20:44 The Belief Gap: Do You Think You Have What It Takes? 23:55 Start Small: Build Belief Through Evidence 26:03 Three Questions to Find Your Business Idea 27:27 New Levels, New Devils 30:40 Pricing: Start Low & Let the Market Push You Up 32:54 Side Hustle First or Burn the Boats? 37:48 Your First Business Is a Bridge, Not the Destination 38:42 Common Busy Work Mistaken for Progress 45:18 Entrepreneurship Creates Options, Not Just Income 52:34 The First Step to Take This Week Learn more about your ad choices. Visit megaphone.fm/adchoices
Register for the "What To Do With Your Money Right Now" live workshop: https://herfirst100k.com/ffpod What if the reason you're afraid of building wealth has nothing to do with you, and everything to do with a system designed to keep you that way? In this episode, I'm pulling back the curtain on something most people won't say out loud: the reason so many women are afraid to build wealth isn't a personal failing, it's by design. From the fears holding us back before we even start, to every way my own financial success made me a "bad woman" by the patriarchy's standards, this episode is giving you permission to stop apologizing for wanting more. Because every dollar you earn, save, and invest? It's a vote against a system that never wanted you to have it. Listen to Erin Gallagher episode on being an uncontrollable woman: https://herfirst100k.com/financial-feminist-show-notes/inner-mean-girl/ 00:00 Intro: Why Women Fear Wealth 01:57 FOG: Fear, Obligation & Guilt Explained 04:50 Money Avoidance & the Ostrich Effect 05:25 The Key Reframe: You're Not Bad With Money 06:00 The "Good Woman" Checklist 06:38 Female Financial Dependence Is by Design 08:45 The Data: Wage Gap, Wealth Gap & Unpaid Labor 09:34 You Still Have to Play the Game 13:05 Tori's Personal Story: Building Wealth Fast 13:48 "Money Doesn't Change You — It Shows You Who You Are" 16:31 Wealth as an Amplifier, Not a Transformer 17:25 Staying Broke Doesn't Make You Virtuous 20:45 How Becoming Rich Made Me a Bad Woman 28:35 I Became Dangerous to Anyone Who Benefited From My Smallness 29:27 The Double Standard: Wealthy Man vs. Wealthy Woman Learn more about your ad choices. Visit megaphone.fm/adchoices
What if your thirties were about impressing yourself instead of others? In this episode, Tori gets real about the shift in priorities that comes with entering a new decade, reflecting on everything from financial independence and self-care to setting boundaries. She encourages listeners to stop apologizing for their choices and start building a life that aligns with their values. Whether you're navigating your twenties or already thinking ahead, this episode is packed with insights that will inspire you to take control of your finances and well-being with confidence and purpose. Not sure where to start on your financial journey? Take our FREE money plan quiz and get access to my favorite money tools: https://herfirst100k.com/ffpod My personal trainer: https://www.instagram.com/adaispresent/ 00:00 Welcome & Free Money Personality Quiz 01:00 Managing Money Differently in Your 30s 02:45 Stop Apologizing for Your Purchases 06:00 Prioritize New Financial Goals 07:00 Navigating Money With a Partner 08:00 Investing in Your Health 10:00 Why Health Spending Pays Off Long-Term 13:30 Adjusting Your Investment Strategy 14:30 Financial Independence & Living Off Investments 15:00 Setting Better Work-Life Boundaries 16:45 Why You Need a Will and Life Insurance 19:00 Business Planning & What's Coming Next 20:00 Final Thoughts & How Your Money Shifts by Decade Learn more about your ad choices. Visit megaphone.fm/adchoices
What if the real reason you're not hitting your money goals has nothing to do with how hard you're working? In this millionaire mindset episode, I'm introducing you to the Lever Theory, the framework that completely changed the way I run my $7.5 million dollar business and manage my own finances. Ever felt like you're pushing a boulder up a hill and getting nowhere? Well this episode is going to reframe everything. We're talking about why hustle culture is lying to you, why you have to know your numbers before anything else works, and how to find the one single move that closes the gap between where you are and where you want to be. No grinding required. Visit https://herfirst100k.com/ffpod to sign up for the free Savings Sprint and stay up-to-date on all resources mentioned on our show! The #1 Mindset Holding You Back podcast episode: https://herfirst100k.com/financial-feminist-show-notes/142-the-1-mindset-holding-you-back-in-life/ 00:00 Intro 00:47 Why working harder is almost never the answer 01:10 What Millionaire Mindset is about 03:19 Why hustle culture disproportionately traps women 04:07 The lie: more hours = more output = more worth 06:05 Grinding past a certain point is just expensive noise 08:45 You can't set goals if you don't know your numbers 10:05 The ostrich effect: putting your head in the sand 11:36 You cannot pull a lever you can't see 13:06 The Lever Theory explained 14:28 Finding the gap: a revenue example 15:43 The three questions to find your lever 18:35 Implementing the Lever Theory beyond business 20:49 Working smarter, not harder 22:09 Saving Sprint announcement 24:09 Why we resist finding the lever 26:14 The all-or-nothing mindset sabotaging your goals 27:10 Analysis paralysis and the fear of simplicity 29:21 How to find your lever (5 steps) 33:29 Your homework: find the lever this week Learn more about your ad choices. Visit megaphone.fm/adchoices
Why do we stay in jobs, relationships, and financial patterns we know aren't working? Author and journalist Simone Stolzoff is back on the show to talk about his new book, How to Not Know — and the surprising answer has everything to do with our relationship with uncertainty. We're getting into the three certainty traps keeping you stuck, why more information is actually making your anxiety worse, the difference between one-way and two-way door decisions, and what it really takes to break the cycle when you can see the problem but can't seem to move. This is one of the most powerful conversations we've had on this show, and one you'll want to send to everyone you know. Simone’s links: How to Not Know: https://bookshop.org/a/90037/9781324089452 Learn the exact strategies to save money, pay off debt, improve your money mindset, increase your net worth, in The $100K Club. Get the details here: https://herfirst100k.com/ffpod. 00:00 Intro 01:08 Why Uncertainty Feels Worse Than Bad News 03:14 Three Certainty Traps: Comfort, Hubris & Control 04:49 Why We Struggle to Admit We Were Wrong 05:36 Identity, Doubling Down & Changing Your Mind 10:23 Why Our Tolerance for Uncertainty Is Declining 14:28 More Information, More Anxiety 16:18 Escalating Commitment 16:52 Stop Loss Strategies & Rules-Based Decision Making 20:13 Outsourcing Your Willpower & Knowing Your "Enough" 28:08 Connie & Andrew's "Year of Living Dangerously" 30:21 How to Run Your Own Low-Stakes Life Experiment 35:16 One-Way Door vs. Two-Way Door Decisions 44:39 Ghost Ships: Making Peace with the Paths Not Taken 50:39 The Miscarriage, the Uncertainty & Finding Your Anchors 54:54 How to Not Know Learn more about your ad choices. Visit megaphone.fm/adchoices
You might be the loneliest you've ever been — and have no idea why. One of my favorite guests and favorite humans, Liz Moody, is back on the show to talk about why loneliness isn't an exposure problem. It's not about being around more people. It's a discomfort problem. We're getting into why our frictionless, optimized lives are quietly killing our ability to connect, what it actually takes to build real friendships from scratch, why vulnerability is the shortcut nobody wants to take, and the one shift you can make this week that will move you toward deeper connection — no new plans required. Liz’s links: Website: https://www.lizmoody.com/ Instagram: https://www.instagram.com/lizmoody/ Podcast: https://www.lizmoody.com/the-liz-moody-podcast/ Book: A Hundred Ways to Change Your Life: http://Bookshopbookshop.org/a/90037/9780063333710 Not sure what to do with your money? Visit https://herfirst100k.com/ffpod and take our FREE Money Plan Quiz to get your personalized money plan, and find any resources mentioned on our show! 00:00 Intro 00:13 Why We've Never Been More Connected — Yet More Alone 02:34 The "Creation Era" of Friendship & Why Discomfort Is the Price of Connection 03:23 The Cozy Era vs. The Creation Era of Friendship 06:17 Loneliness Is a Discomfort Problem, Not an Exposure Problem 11:37 Misdiagnosing Loneliness — What You're Actually Missing 13:05 The Harvard Study of Adult Development & the #1 Predictor of a Long Life 14:59 Face-Down Phone Theory & What Your Phone Is Costing Your Relationships 11:27 Match Theory: Stop Impressing, Start Finding Your People 17:32 The 50-Hour Rule: How Long It Really Takes to Make a Friend 21:17 From Transaction to Connection — Getting Past Tit for Tat 21:13 Human Beings vs. Human Doings: Productivity Culture & Friendship 38:21 Shared Experiences, Novelty & Building Deeper Bonds 38:16 "Abouts" — The Secret Ingredient to Lasting Friendships 50:24 Healthy Solitude vs. Loneliness (and Why Most of Us Never Actually Rest) 58:20 The One Shift to Make This Week If You Feel Lonely Learn more about your ad choices. Visit megaphone.fm/adchoices
What if every bill you're already paying could get you closer to a free flight? Today I'm talking to Shakeemah "Keem" Smith — founder of Bills to Boarding Passes, solo travel educator, and the woman her family literally nicknamed The Passport Abuser — to talk about how she's traveled to nearly 100 countries without paying out of pocket for a single flight in three years. And no, you don't need a high-limit credit card or a six-figure salary to do this. Keem breaks down her Bills to Boarding Passes method, the airline partnerships most people have never heard of, why solo travel might be the most powerful thing you do for yourself this year, and the exact first steps to take this week, no matter your income, your debt situation, or your starting point. You’re gonna want to share this episode with a friend! Ready to turn your everyday bills into free flights? Sign up for our FREE Bills to Boarding Passes workshop with Keem & Tori: https://herfirst100k.com/ffpod Compare the cheapest flights from all major airlines at Skyscanner.com Visit https://herfirst100k.com/ffpod to find our credit card recommendations and any other resources mentioned on our show! 00:00 Intro 01:36 Your Bills Are Your Boarding Passes 04:07 Airline Miles vs. Credit Card Points: What's the Difference? 07:05 How Airlines Make Money When You're Not Flying 09:32 Earning Miles on Your Utility Bills (NRG Partnership) 11:03 How Keem Got to Her First 20 Countries for Under $100 13:55 How to Travel for Free Without a Credit Card 16:22 What Started Solo Travel: A Friendship Betrayal in Amsterdam 19:10 Learning to Enjoy Your Own Company at 30 21:29 Traveling as a Black Woman — Safety, Research & Real Talk 28:24 Actionable Steps for the Woman Who Thinks She Can't Afford to Travel 31:44 Japan for $6 — Three Times (and Other Receipt-Worthy Receipts) 35:19 Treating Retailers Like You Treat Men: The 2-Out-of-3 Rule 38:44 Country That Surprised Me Most: Kuwait 39:31 The One Thing I Always Pack: A Carbon Monoxide Detector 41:27 Worst Travel Disaster: Saint Kitts Airport Scam 44:45 Best Flight Deal: $5 Flights as a Lifestyle 45:42 Most Underrated Solo Destination: Antigua and Barbuda 47:20 Final Message to the Woman Who Thinks Travel Isn't for Her Learn more about your ad choices. Visit megaphone.fm/adchoices
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Fight the patriarchy. Get Rich.™ Join money expert Tori Dunlap every Tuesday as she guides you on how to make more, spend less, and feel financially confident in a world run by rich white men. Through solo episodes and special guest interviews, you’ll walk away with resources to get, save, and grow money to gain financial freedom and kick some patriarchal ass at the same time.
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