Farm Food Facts

Bonus: What is the Beef Consumer Thinking?

June 3, 2026·3 min
Episode Description from the Publisher

Farm+Food+Facts guests Greg Hanes, Chief Executive Officer for the Cattlemen’s Beef Board, and Terry Quam, fourth generation beef farmer and board member of the Cattleman’s Beef Board and U.S. Farmers and Ranchers in Action, share why maintaining positive consumer sentiment towards beef and cattle production is critical for the future of the industry. To stay connected with USFRA, join our newsletter and become involved in our efforts, here.

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