
Humans are terrible at predicting what will actually make them happy. So how do we avoid wasting years of our life chasing things that won't give us what we are actually looking for. Today I'm breaking down "goal renting", which involves deliberately testing a goal in real life before committing years of sacrifice to it. I walk through my own experiment as well as many other examples. Ultimately closing the the gap between what you think you want and what you actually want. You'll learn: Why stress-testing a goal beats logically reasoning your way to it How to compress the time between clarity and experience A simple framework for testing big life goals (more free time, relocating, buying property) in weeks instead of years Why the people who already have what you want are your best and most honest source of information How I reward myself along the way to a long-term goal, instead of only at the finish line Whether you're craving more time, eyeing a lifestyle change, or just chasing a goal you've never actually tested, this episode gives you a practical way to find out if it's really what you want. I'm Matt Essam the business coach to creative studio founders and author of The Creative Studio Roadmap. 🎧 Subscribe for weekly episodes on courage, creativity, and building a business (and life) on your own terms. 🔗 Connect with me on LinkedIn.
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