Maybe no one went crazy. It's your brain.

Picture the most wrong person you know. Now consider that somewhere out there, someone is just as certain about you. In this episode, I explain why we all feel like the last sane person on Earth, and why that feeling itself might be the actual delusion. Psychologists call it naive realism, the belief that we see reality as it is and anyone who disagrees is misinformed or brainwashed. I wanted to build an episode that gives you the manual nobody ever handed us for how our own minds work, especially in a world that feels louder and more polarized by the day. In this episode of Inner Propaganda, I explore 12 ideas that sit at the heart of my new book, Inner Propaganda, each one designed to stand on its own. I cover why a single word can plant a false memory, why a failed doomsday prophecy made a cult more certain rather than less, why AI bots outperformed human debaters on Reddit by studying people rather than facts, and why intelligence often just makes us better at defending the wrong conclusion. I also share a personal story from coaching a university football team the night before the biggest game of their lives, and what I learned about the difference between statements and prompts. What you will discover: Why certainty is a feeling your brain produces rather than proof you are correct How the words used to describe an event can rewrite your memory of it Why AI works as an amplifier of whatever you already believe, not a filter for truth Why overwhelm, not deception, is the most common form of manipulation Why nuance, not certainty, is the closest thing we have to seeing the world clearly If you enjoyed this episode, check out my brand new