
If you’re running a business and you don’t have a personal brand, you’re already behind. But for most founders they’re already time-poor as it is … creating content and starting a personal brand feels difficult, exhausting and like just another thing to add to their to-do list. Today I sit down with Dain Walker who is the founder and CEO of Rivyl, Host of Agency Podcast and Author of The 90 Day Brand. He’s worked with brands like Culture Kings, Nutrition Warehouse, spoken on stages with Gary Vee and Steven Bartlett, has over 600,000 followers and grown his podcast to over 1 million subscribers. We talk about why most founders don’t get the results they want from their content, why building a brand is no longer optional and the exact steps to make sure you stand out. You’ll hear: 1:31: Why you need to have founder led content as part of your strategy in 2026. 11:25: The key to building a high performance offshore team regardless of their roles 13:01: How to know when it’s time to hire an EA and what that role should actually do 43:25: The 5 things that block most founders from building a personal brand and how to remove each one 51:44: Why your content isn’t getting traction and how to fix it 58:25: How to build a ‘crowd’ that actually want to engage with your content 1:07:10: The 3 circle exercise that will help you determine your audience, niche and content 1:16:52 How to create a product or service your audience actually want to buy 1:22:54: The leadership mindset shift that will put you back in control of everything Follow Dain over at https://www.instagram.com/dainwalker/ and @agencypodcast_ or over at https://www.rivyl.com/ Not sure how to start using AI in your business? Want to know what to delegate (and how)?Get your Founders AI Playbook to see exactly which parts of your workflow to automate, keep human, or cut entirely. Download your copy here. Find out more about building your off-shore team over at https://www.instagram.com/agentsync_/ and https://agentsync.com.au/ And see behind the scenes of the podcast over at https://www.instagram.com/built.to.lead.podcast/ And https://www.instagram.com/jesswhatman_agentsync/
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