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Build Your Copywriting Business: Daily Summaries Delivered
by Comprehensive Copywriting Academy
Ready to turn your love of writing into a successful copywriting career? Join professional copywriters Nicki Krawczyk, Kate Sitarz, and the Comprehensive Copywriting Academy team to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here. Nicki and Kate have 20+ and 10+ years of experience, respectively, writing for multi-billion-dollar companies, solopreneurs, and every size business in between.Subscribe now and make sure you never miss an episode!
Latest Episodes
The most recent episodes — sign up to get AI-powered summaries of each one.
- 3 days ago32 min
Making 6 Figures Working with Local Businesses on an Island - Shannon's Story (Episode 300)
If you've started to notice there are multiple Comprehensive Copywriting Academy alums working from islands, you're not alone. 🏝️🏝️🏝️ But unlike Sarah who is working from Mauritius, Shannon is working from a far less tropical climate. On this Build Your Copywriting Business podcast, Shannon is sharing how she tripled her income from her small Canadian island where there is, in fact, another copywriter in her community. But instead of competition, Shannon shares how the collaboration makes this whole business of being a copywriter so much more enjoyable. I won't give away too many more spoilers, but trust me Shannon has some good advice on running a business and why no matter what you do (copywriting or otherwise) you had better get your mindset in tip-top shape! --------------- Get Free Copywriting Training here
- 1 weeks ago28 min
Cheat Codes for Self-Motivation (Episode 299)
You may have heard Mel Robbins say that motivation is garbage. Unfortunately, I happen to 100% agree with her. 🙃 I wish I didn't. I wish I had some magic motivation secret I could share with you all. Instead, Kate and I have some ridiculous ways of getting things done even when we reaaaaaally don't want to. And, in the spirit of Halloween, we're sharing our best tricks on this week's Build Your Copywriting Business podcast episode. 🎃 Now, first, I trust you. We're sharing this with you since, while you may laugh, you're not going to think we've completely lost our minds. What I would looooove is if you share your own mental hacks for when you need to GSD (get *ahem* stuff done...). Hit reply, leave a comment -- whatever way you feel comfortable sharing -- I'll be on the lookout for it! --------------- Get Free Copywriting Training here
- 2 weeks ago30 min
What Freelancers Get Wrong About Freelancing (Episode 298)
OK, OK major caveat before you listen to this Build Your Copywriting Business podcast episode: If you've made any of these mistakes you're not alone. Kate and I have made a few of these. But we're not here just to rattle off a list of no-nos and tell you, "don't do it!" We're talking through the biggest mistakes we see freelancers (copywriters, or otherwise!) make again and again, and sharing how you can avoid them. A lot of this is—you may have guessed it—mindset work. Because it's very easy as freelancers to blame our lack of work on outside variables—AI, the economy, crummy clients. But when you strip away the feeling and look at the facts (Kate even brought statistics for this one ...), you realize there's a lot more in our control that maybe, just maaaaaybe we've let go. Ready to get honest with each other? --------------- Get Free Copywriting Training here
- 3 weeks ago23 min
Why You Can't Learn Copywriting from AI (Episode 297)
Not gonna lie: AI is great for a lot of things … but it’s not gonna teach you how to write copy. If you’re like, “But Nicki, you’re just trying to sell me on the CCA.” Nope. (But, CCA students: tell ’em how it’s waaaaay more fun to learn alongside bada** humans. 😉) What I am saying is AI isn’t the answer. At least for this. It’s a robot. It’s never worked as a copywriter a day in its life. On episode of the Build Your Copywriting Business podcast, we’re breaking down exactly how the learn-copywriting-from-AI strategy is bound to backfire. The tricky thing is, AI seems super confident. So, too many people are treating it like a know-it-all expert. Don’t let it trick you. --------------- Get Free Copywriting Training here
- Oct 7, 202637 min
Jeff Goldblum Helped Him Land His First Clients - Eli's Story (Episode 296)
OK, OK, you know I hate click bait. But Jeff Goldblum really did help Eli land his first clients—for piano lessons. Wait, what?! On this episode of the Build Your Copywriting Business podcast, Eli generously shared how he started copywriting before he even knew it was a career (that's where Jeff Goldblum comes in) and how he's using humor (definitely check out his LinkedIn!) to land clients. The takeaway? Leave "playing it safe" for the generic AI copywriting. If you want to stand out, and really connect with humans, then write copy. Like a human. --------------- Follow Eli on LinkedIn View Eli's portfolio --------------- Get Free Copywriting Training here
- Sep 30, 202631 min
Lessons from our first copywriting jobs (Episode 295)
Time to hop in the way, way back machine, friends! We're sharing the good, the bad, and the, yes, ugly lessons we learned from our first copywriting clients, including how Kate missed a client meeting (that led to $100K+ in work) and how Nicki sent postcards to land her first clients. Get ready for some stories we're sharing for the first time, and some tactics you'll want to try ... and some you'll want to avoid. --------------- Get Free Copywriting Training here
- Sep 23, 20261h 14m
State of Copywriting Today: What Aspiring Pros Need to Know (Episode 294)
Do the headlines about AI and job prospects have you a little depressed, confused, or even downright angry? Join the club. Gee, it’s almost as if it benefits the media and the AI companies for us to feel scared and powerless! (It absolutely does.) That's why a few weeks back, Kate and I gave a free training on the state of the copywriting industry. No speculation. No B.S. And...not to brag...but after the training, one CCA student called me the GOAT (thank you, Alandria 🥰). We're covering: ✅ The surprising stats that aren’t scary or sexy...so naturally they don't make the news ✅ The 180-degree turnaround even the AI companies themselves have made ✅ What real copywriters are earning today (and gearing up to earn in the future) Spoiler: things actually aren’t doom and gloom… In fact, we’re entering into a whole new era for copywriting! --------------- Get Free Copywriting Training here
- Sep 16, 202645 min
What to Do When Business Feels Slow (Episode 293)
I am not a believer in "slow seasons are a fact of freelancing." I've been doing this long enough (20+ years) to know that 99% of the time, a slow season happens when you stop reaching out to clients (both past and present). Now, some copywriters lean into these slow seasons and enjoy the break. To these copywriters I say, build in your vacations so you're not waiting for a slow season to take time off! Buuuuuut more often, I see copywriters hit the PANIC button (yes, all-caps-style panic). I've noticed it's gotten even worse with AI entering the conversation. I've even seen copywriters on LinkedIn wondering if they should throw in the towel. No, my friends, the fact remains that there is no better time to become a copywriter—you're needed now more than ever. But it can feel pretty doom-y gloom-y. And I don't want to discount that. I want to help you address it. So, listen in to hear our our top tips for what to do when you're in a slow season. And no, hitting the giant PANIC button is not one of them. 😉 --------------- Get Free Copywriting Training here
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About Build Your Copywriting Business
Ready to turn your love of writing into a successful copywriting career? Join professional copywriters Nicki Krawczyk, Kate Sitarz, and the Comprehensive Copywriting Academy team to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here. Nicki and Kate have 20+ and 10+ years of experience, respectively, writing for multi-billion-dollar companies, solopreneurs, and every size business in between.Subscribe now and make sure you never miss an episode!
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