017: How to Be Seen: Scaling Podcast Visibility & Sales with Tahjma VanBuren

What if your podcast episodes could do more than just sit on Apple and Spotify?In this episode of Behind the Workflow, Simona Costantini and Taly sit down with Tahjma VanBuren, founder of iMoves Management and host of How to Be Seen. Tahjma shares her signature Content → Community → Commerce framework and reveals how to transform every podcast episode into a content engine that drives visibility, trust, and sales.You’ll learn:Why podcasting is the most intimate and impactful content formatHow to repurpose episodes into blogs, emails, and social clips that actually convertThe #1 mistake podcasters make with repurposing (and what to do instead)Why visibility isn’t about you—and how to show up with confidence anywayHow to build workflows and systems that keep you consistent without the burnoutWhether you’re a podcaster, agency owner, or content creator, this conversation will help you stop spinning your wheels and start getting seen in all the right places.🎧 Listen in and discover how to turn your content into connection, and your connection into commerce.#PodcastGrowth #ContentStrategy #BehindTheWorkflow #GenerationalStorytelling #ContentPlanning #PodcastEntrepreneurWe talk about:00:00 Introduction and Guest Introduction03:29 The Power of Podcasting05:00 Creating Impactful Content08:50 Podcast Production and Repurposing Strategies21:46 Client Onboarding and Operations26:00 Signature Framework: Content to Community to Commerce30:05 Key Takeaways and Final ThoughtsConnect with TahjmaWebsite: https://www.imovesmanagement.com/ LinkedIn: https://www.linkedin.com/in/tahjma-vanburen/ Instagram: https://www.instagram.com/tahjmavanb Connect with usInstagram: https://www.instagram.com/gonorthflow YouTube: https://www.youtube.com/@gonorthflow LinkedIn: https://www.linkedin.com/company/northflow X: https://x.com/goNorthflow Website: https://northflow.io/