The 4 P's of Marketing: Product
In this episode, part three of a miniseries on the 4 Ps of Marketing, MichaelAaron and Richard explore how behavioral science shapes product design. From optimal newness to visible social proof and sensory cues, they show how small design choices can dramatically influence perception, appeal, and willingness to pay.
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More from Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
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