Add To Cart: Australia’s eCommerce Show

Publish 50 Ads a Week. Cuttable's Sam Kroonenburg on Winning Meta | #660

September 6, 2026·54 min
Episode Description from the Publisher

Sam Kroonenburg sold his last company, A Cloud Guru, to Pluralsight for just over $2 billion. Now he's back with Cuttable, an AI ad-creative platform, and Nathan's been using it for months on a client account. This is the behind-the-scenes on how it works, and the counterintuitive truth about winning on Meta: it's a volume game. You can't pick the winning ad up front, and neither can Meta, so the only lever you control is how many shots on goal you take. In this episode: Winning Meta is a vol...

Podzilla Summary coming soon

Sign up to get notified when the full AI-powered summary is ready.

Get Free Summaries →

Free forever for up to 3 podcasts. No credit card required.

Listen to This Episode

Get summaries like this every morning.

Free AI-powered recaps of Add To Cart: Australia’s eCommerce Show and your other favorite podcasts, delivered to your inbox.

Get Free Summaries →

Free forever for up to 3 podcasts. No credit card required.