
In this episode, Stefan Schmidt and Florian Schnappauf discuss key technology shifts from Cloud to AI, and the accelerated pace of commercial innovation. Explore how Bayer is moving from a system of record to a system of insights with Vault CRM and a connected, unified data infrastructure, powered by Veeva Data Cloud. Schmidt emphasizes the importance of data quality and harmonization for AI success and envisions a future where AI removes administrative burdens to allow field teams to focus on valuable customer interactions.
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Architecting the AI-Ready Enterprise

UCB and Takeda: Improving the Customer Experience through Medical-Commercial Collaboration

Turning Content into Memorable Customer Experiences

Preparing for a Faster Trial-to-Treatment Pathway
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