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This Can't Be That Hard

366 - Lower Prices, Higher Profits with Naomi Boyer

April 28, 2026·34 min
Episode Description from the Publisher

Ever wonder what it actually looks like to build a profitable photography business on lower prices and higher volume? That's what this conversation with Naomi Boyer is all about. After a rough year in 2024 where inquiries were down and the business just felt like an uphill battle, Naomi decided to try going all in on something she'd been developing on the side: school and event photography built on a high-volume, streamlined model. The result? Was so great that she shifted her entire business...

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