The 2027 Revenue Stream Almost No Studio Is Touching

Send Jackie A Message! The recovery side of wellness (saunas, cold plunge, contrast therapy) is on track to nearly triple over the next decade to almost $27 billion, and almost nobody in the yoga and Pilates industry is moving on it yet. If you have been working harder than ever and growth has still stalled, this episode explains why. Here is the shift: your members do not want just a workout anymore. They want a result. McKinsey surveyed more than 9,000 consumers and found wellness has becom...