‘Excuse me – do you mind if we have a word…?’

"Handle them carefully, for words have more power than atom bombs." This quote by Pearl Strachan Heard (1930s British politician) sets the scene for this Standing Out podcast Words are everywhere – including this LinkedIn post. Spoken, written, printed, online, offline – what would we do without them! More important is what we, business people and professionals of all kinds, do with them. Words are essential for getting our messages across, for informing and educating our target audience. But...