190 Former MLB Player Bryan Goelz on AI, Analytics & Innovation in Sports

Bryan Goelz has experienced sports technology from nearly every angle: professional athlete, coach, entrepreneur, and sports tech executive.After being drafted by the Los Angeles Dodgers and spending time in the Dodgers and Red Sox organizations, Bryan transitioned into entrepreneurship and eventually built a career at the intersection of sports, technology, data, and AI. Today, he serves as VP of Business Development at Infinite Sky AI, where the company uses computer vision, AI, and physics-based modeling to generate performance insights from video. Infinite Sky currently processes every pitch across MLB and Triple-A as part of its work around command tracking and performance analysis. Bryan joined the Sports Business Leaders Podcast to discuss how AI is changing athlete evaluation, what separates sports tech companies that earn adoption from those that struggle, and why turning data into actionable insights is critical. He also shares lessons on selling technology into professional sports, navigating long sales cycles, listening to customer feedback, and knowing when a startup needs to adapt or pivot.