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The Nonprofit CEO Podcast

006 Pivoting Away from Your Original Vision | Good Faith Founding Executive Director Curtis Chang

March 31, 2026·41 min
Episode Description from the Publisher

Curtis Chang set out to build a nonprofit nobody would ever know by name. He wanted Good Faith to be like Target: the store as the brand, not the founder. Four years later, Curtis, David French, and Russell Moore were at the center of the most prominent faith-and-politics curriculum in the country. A quarter million people had used it. This conversation is about how a founder navigates a pivot, and why market need and relationships sometimes rewrite the plan. He also talks about the two...

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