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by Next Big Idea Club
The Next Big Idea is a weekly series of in-depth interviews with the world’s leading thinkers. Join hosts Rufus Griscom and Caleb Bissinger — along with our curators, Malcolm Gladwell, Adam Grant, Susan Cain, and Daniel Pink — for conversations that might just change the way you see the world.
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In his new book, The American Way of Killing, Malcolm Gladwell asks: Why does the United States have so many more gun homicides than its peers? It's a simple question. The answers are anything but. “Americans,” he writes, “don’t see their problem clearly. They think they have a problem with crime. They don’t. They have a problem with violence. They think they are overpoliced. They aren’t. They are underpoliced. … They think their Constitution enshrines a basic right to own guns. It doesn’t. The founding fathers were just trying to cut a deal with slave owners.” Today: Malcolm on what it would take to see the problem clearly — and to fix it. __________ 📖 Get yourself a copy of The American Way of Killing in hardcover or audiobook. 💿 This is Malcolm’s eighth appearance on the show! You can check out our past conversations with him here. 📚 Join the Next Big Idea Club today and we'll send you copies of new books by Adam Grant and Danny Meyer, along with invitations to join both authors on a private Zoom call later this month. Learn more at nextbigideaclub.com, and use code PODCAST to save 20% on your membership. 🎥 The Next Big Idea is on YouTube! You can find our episodes here. 📱 Follow Rufus on LinkedIn, subscribe to our Substack, or send us an email at podcast@nextbigideaclub.com. 🤝 Support us by supporting our sponsors: Granola — If meetings are eating up your day, Granola is a no-brainer. You can try it totally free for three months. Just head to granola.ai/idea Hostinger — Describe the website you want and Hostinger’s AI agent builds it in minutes, with plans starting at $3/month. Go to hostinger.com/nbi and use code NBI for 10% off Life at the Speed of Play — Purchase one copy at getmarksbook.com/next and author Mark Pincus will send you two Northwest Registered Agent — Helping small business owners and entrepreneurs launch and grow businesses for nearly 30 years. Learn more at northwestregisteredagent.com/nbifree Sequencing — Go to sequencing.com and use promo code IDEA for 10% off Talkiatry — A 100% online psychiatry practice that's in-network with major insurers. Complete a short assessment and get matched with a psychiatrist in minutes at talkiatry.com/idea
What does it take to turn a money-losing hot dog cart into a global empire? Surprisingly, it starts with how you treat your employees. Danny Meyer, the legendary restaurateur behind Shake Shack, Union Square Cafe, and Gramercy Tavern, has built an empire on a deceptively simple idea: take care of your people, and they'll take care of everyone else. In his new book, What Could Possibly Go Right?, he shares the philosophy that transformed his approach to business and leadership. 📚 Danny's new book is the current selection of The Next Big Idea Club. Join today and we'll send you a copy, along with Adam Grant's new book, Vibe, and invitations to private Q&As with both authors. Learn more at nextbigideaclub.com 🎥 The Next Big Idea is on YouTube! You can find our episodes here. 📱 Follow Rufus on LinkedIn, subscribe to our Substack, or send us an email at podcast@nextbigideaclub.com Today's episode is sponsored by: Granola — The AI notepad with notes, actions, and memory, and no annoying meeting bots. Try it totally free for three months at granola.ai/idea Hostinger — Describe the website you want and Hostinger’s AI agent builds it in minutes, with plans starting at $3/month. Go to hostinger.com/nbi and use code NBI for 10% off Life at the Speed of Play — Purchase one copy at getmarksbook.com/next and author Mark Pincus will send you two Sequencing — Go to sequencing.com and use promo code IDEA for 10% off Storyblocks — The 100% human-made stock media library built for creators. Get 15% off any annual plan, available only at storyblocks.com/nbi
What if everything we've been told about having a successful career is wrong? Rutger Bregman thinks most of us are wasting our working lives and argues we should stop trying to get rich and start trying to solve the world's problems instead. This episode first aired in May 2025. 🎥 The Next Big Idea is on YouTube! You can find our episodes here. 📱 Follow Rufus on LinkedIn, subscribe to our Substack, or send us an email at podcast@nextbigideaclub.com Today's episode is sponsored by: Granola — The AI notepad with notes, actions, and memory, and no annoying meeting bots. Try it totally free for three months at granola.ai/idea Hostinger — Describe the website you want and Hostinger’s AI agent builds it in minutes, with plans starting at $3/month. Go to hostinger.com/nbi and use code NBI for 10% off Life at the Speed of Play — Purchase one copy at getmarksbook.com/next and author Mark Pincus will send you two Sequencing — Go to sequencing.com and use promo code IDEA for 10% off Storyblocks — The 100% human-made stock media library built for creators. Get 15% off any annual plan, available only at storyblocks.com/nbi
For the last few years, the global space race has been dominated by two billionaires: Elon Musk and Jeff Bezos. They’ve launched thousands of satellites, designed lunar landing modules, and drawn up ambitious plans to build AI data centers in space. We wanted to understand why these two are so obsessed with galaxies far, far away. And, more importantly, what their efforts to conquer the cosmos mean for the rest of us down here on Earth. So we called up Josh Tyrangiel. He wrote the cover story for the latest issue of The Atlantic. It’s called “Choose Your Overlord: Musk vs. Bezos.” 🎥 The Next Big Idea is on YouTube! You can find our episodes here. 📱 Follow Rufus on LinkedIn, subscribe to our Substack, or send us an email at podcast@nextbigideaclub.com Today's episode is sponsored by: Granola — The AI notepad with notes, actions, and memory, and no annoying meeting bots. Try it totally free for three months at granola.ai/idea Hostinger — Describe the website you want and Hostinger’s AI agent builds it in minutes, with plans starting at $3/month. Go to hostinger.com/nbi and use code NBI for 10% off Life at the Speed of Play — Purchase one copy at getmarksbook.com/next and author Mark Pincus will send you two Sequencing — Go to sequencing.com and use promo code IDEA for 10% off Storyblocks — The 100% human-made stock media library built for creators. Get 15% off any annual plan, available only at storyblocks.com/nbi
June Cohen has spent her career shaping the future, from bringing TED Talks online to launching Masters of Scale. But she has come to believe that some of the best solutions to what ails us today lie in our distant past. Our ancestors developed extraordinarily sophisticated social technologies — what June calls “wisdom systems” — designed to meet our deepest human needs. To help us grieve, build trust, find meaning, experience rapturous joy. In her new book, The Great Remembering, she looks at six of those ancient traditions and unpacks the cutting-edge science of why they work. 🎥 The Next Big Idea is on YouTube! You can find our episodes here. 📱 Follow Rufus on LinkedIn, subscribe to our Substack, or send us an email at podcast@nextbigideaclub.com Today's episode is sponsored by: Granola — The AI notepad with notes, actions, and memory, and no annoying meeting bots. Try it totally free for three months at granola.ai/idea Hostinger — Describe the website you want and Hostinger’s AI agent builds it in minutes, with plans starting at $3/month. Go to hostinger.com/nbi and use code NBI for 10% off Life at the Speed of Play — Purchase one copy at getmarksbook.com/next and author Mark Pincus will send you two Sequencing — Go to sequencing.com and use promo code IDEA for 10% off Storyblocks — The 100% human-made stock media library built for creators. Get 15% off any annual plan, available only at storyblocks.com/nbi
We all carry around invisible lists, private ledgers of disappointment — the talents we wish we had, the hobbies we’d like to take up, the passion projects we keep meaning to kickstart. Ravi Gupta has one of those lists, and nine years ago, the ex-Obama staffer decided to do something about it. Cut to the present. He’s a published novelist, dawn-patrol surfer, solid tennis player, and budding Italian chef. How did one man accomplish all that? Today on the show: the method he swears anyone can use. Even Caleb. Ravi’s new book is The Invisible List: One Passion a Year, Every Year. 🎥 The Next Big Idea is on YouTube! You can find our episodes here. 📱 Follow Rufus on LinkedIn, subscribe to our Substack, or send us an email at podcast@nextbigideaclub.com Today's episode is sponsored by: Granola — The AI notepad with notes, actions, and memory, and no annoying meeting bots. Try it totally free for three months at granola.ai/idea Hostinger — Describe the website you want and Hostinger’s AI agent builds it in minutes, with plans starting at $3/month. Go to hostinger.com/nbi and use code NBI for 10% off Life at the Speed of Play — Purchase one copy at getmarksbook.com/next and author Mark Pincus will send you two Sequencing — Go to sequencing.com and use promo code IDEA for 10% off Storyblocks — The 100% human-made stock media library built for creators. Get 15% off any annual plan, available only at storyblocks.com/nbi
What’s really fueling the race to build superintelligence? Science? Idealism? Money? Try spite. “These guys hate each other,” says Kevin Roose. “It’s grudges all the way down.” Those rivalries, it turns out, have pushed AI forward faster than any of them thinks is wise. Kevin would know. Until recently, he was a tech columnist at the New York Times and co-host of the massively popular Hard Fork podcast. (If you miss his dulcet tones, he and Casey Newton will be back with a new show, Machine Gods, later this month.) He has also spent the last few years interviewing more than 150 of the people racing to build artificial general intelligence. The result is his gripping new book, The AGI Chronicles, just out this week. It’s corporate thriller material: secret Slack channels, philosophical feuds, mystical beliefs, billion-dollar bets. But the stakes are extremely high. Can a small group of people with outsized influence over humanity’s future get along? Can they work together to make sure we build AI safely? And now that the rest of us are paying attention, what should we do about it? 🎧 Check out our conversations about AI with Bill Gates, Reid Hoffman, Sebastian Mallaby, Stuart Russell, and a younger Kevin Roose. 🎥 The Next Big Idea is on YouTube! You can find our episodes here. 📱 Follow Rufus on LinkedIn, subscribe to our Substack, or send us an email at podcast@nextbigideaclub.com Today's episode is sponsored by: Granola — The AI notepad with notes, actions, and memory, and no annoying meeting bots. Try it totally free for three months at granola.ai/idea Life at the Speed of Play — Purchase one copy at getmarksbook.com/next and author Mark Pincus will send you two Northwest Registered Agent — Helping small business owners and entrepreneurs launch and grow businesses for nearly 30 years. Learn more at northwestregisteredagent.com/nbifree Sequencing — Go to sequencing.com and use promo code IDEA for 10% off
Our curator Daniel Pink recently sat down with Angela Duckworth to chat about her new book, Situated: Find the People and Places That Bring Out Your Best. Although we just had Angela on the show, we couldn’t resist sharing this conversation too. It’s live. It’s loose. And it covers a lot of ground we didn’t get to last time — like what Michael Phelps's childhood ZIP code had to do with his 28 Olympic medals , why Angela's house is full of avocados and physical therapy equipment , how a late-night cold call changed millions of lives , and how Daniel has made it in his career without a single mentor . 📚 This conversation was recorded live at an event hosted by Politics and Prose, Washington, D.C.'s premier independent bookstore. 🎁 Join the Next Big Idea Club today, and we’ll send you a copy of Situated along with our two latest selections: Vibe by Adam Grant and What Could Possibly Go Right by Danny Meyer. Learn more at nextbigideaclub.com and use code PODCAST to get 20% off your membership. 🎥 The Next Big Idea is on YouTube! You can find our episodes here. 📱 Follow Rufus on LinkedIn, subscribe to our Substack, or send us an email at podcast@nextbigideaclub.com. 🔗 Today's episode is sponsored by: Granola — The AI notepad with notes, actions, and memory, and no annoying meeting bots. Try it totally free for three months at granola.ai/idea Life at the Speed of Play — Purchase one copy at getmarksbook.com/next and author Mark Pincus will send you two Northwest Registered Agent — Helping small business owners and entrepreneurs launch and grow businesses for nearly 30 years. Learn more at northwestregisteredagent.com/nbifree Sequencing — Go to sequencing.com and use promo code IDEA for 10% off
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The Next Big Idea is a weekly series of in-depth interviews with the world’s leading thinkers. Join hosts Rufus Griscom and Caleb Bissinger — along with our curators, Malcolm Gladwell, Adam Grant, Susan Cain, and Daniel Pink — for conversations that might just change the way you see the world.
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