The Modern Marketer

The AI Adoption Framework Every Executive Should Follow

August 27, 2026·18 min
Episode Description from the Publisher

Everyone is talking about AI, but most organizations are approaching AI adoption backward. They’re buying tools, giving employees access, and hoping transformation follows. It doesn’t. In this episode of The Modern Marketer Podcast, Eddie Garrison breaks down a practical six-step AI adoption framework designed to help executives move beyond experimentation and turn AI into a real business advantage. You’ll learn how to: • Start with business problems instead of AI technology • Identify the ar...

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