The Louis Shulman Podcast

Maximizing Newsletter Sponsorships with Dan Barry

August 13, 2025·47 min
Episode Description from the Publisher

Dan Barry’s Ad Sales as a Service helps media brands (especially newsletters) land more direct sponsorships and ad deals.In this episode, Dan reveals the three biggest pitching mistakes and their simple fixes that will maximize your sponsorship ROI.Chapters:(00:00) Three Sponsorship Mistakes to Avoid(05:33) Why Newsletter Sponsorships Stand Out(10:53) Earning Sponsor Trust Quickly(20:39) The Best Time to Monetize(26:07) Essential Sales Skills for Sponsorship Pitches(31:35) Boosting CPMs(37:02) Low-Budget Marketing Hacks(43:33) Crafting High-Conversion Lead Magnets This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulmanpod.substack.com

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