The Limitless Leadership Podcast

Ep 150: Embracing Change in Family Business Leadership | Bill Haas and Sara Fraser

May 12, 2026·29 min
Episode Description from the Publisher

In this episode, Josh Parnell is joined by Bill Haas and Sara Fraser from Auto Ignite Management. Bill Haas shares his journey from technician to industry coach, highlighting the importance of purposeful growth and legacy in business. Sara Fraser discusses her transition into the family business, emphasizing the value of carving out one's own path and the power of "stay interviews" to support employee well-being. Stop managing chaos and start leading with purpose. Visit https://www.limitlessleadership.co to learn more about Limitless Leadership coaching, training, and speaking. Visit https://www.tekmetric.com to book a demo and see how Tekmetric can help you run your shop with more clarity and confidence. Stop wasting your marketing dollars and connect with Shop Marketing pros at https://www.shopmarketingpros.com. Timestamps: 00:00 – Meet Bill and Sara 01:06 – Building Businesses: Lessons from Bill’s Journey 04:16 – Sara Fraser: Six Years Growing a Shop 08:03 – Too Many Hats: How to Coach & Manage Roles 13:44 – Blazing Your Own Path: Rebranding and Identity 17:26 – Defining Leadership: Space to Fail & Learn 18:48 – The Best Advice Ever Received 22:45 – Fostering Creativity & Avoiding Stagnation 25:57 – Connect with Auto Ignite Management  I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.For more information, please visit https://www.limitlessleadership.co.

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