The Learning Leader Show With Ryan Hawk

684: Marcus Buckingham - Design Love In, The 5 Feelings Leaders Must Create, The ABCs of Authentic Leadership, and How to Unleash The Most Powerful Force in Business

April 19, 2026·59 minsolobusiness
AI Summary (4-min read)
TLDR
Marcus Buckingham argues that love is not a soft or sentimental concept but the most powerful, measurable force in business, essential for driving human performance, loyalty, and sustainable behavior change. Selling his company was his biggest mistake because it killed the culture of love

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Guest

M

Marcus Buckingham

solo on The Learning Leader Show With Ryan Hawk

Mentions

Books, people, and resources mentioned in this episode.

People

Marcus BuckinghamRyan HawkJosh D'AmaroJesse Cole

Books

Design Love Inby Marcus BuckinghamFirst Break All the Rulesby Marcus Buckingham

Products & Tools

StrengthsFinder

Topics

Business ModelsEntrepreneurshipLeadershipManagement

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