Inside the Las Vegas Aces with D’Andra Duggans: Sports Travel, Brand Experience & Building a Championship City

In this episode of The Layover, we sit down with D’Andra Duggans, Chief Brand Officer of the Las Vegas Aces, to explore how women’s sports, destination marketing, and live entertainment are reshaping Las Vegas into a global sports travel powerhouse. From championship culture to marquee partnerships, D’Andra shares how the Aces are designing experiences that draw fans far beyond the arena.As sports tourism surges toward a projected $2 trillion global market, the Aces are emerging as a must-see stop on the Las Vegas itinerary—proving that women’s basketball can drive travel, culture, and economic impact at scale.D’Andra breaks down how the Aces are:Turning championship success into a destination-worthy game-day experiencePartnering with MGM and the LVCVA to integrate Aces games into broader Vegas travel itinerariesTaking a quality-over-quantity approach to brand partnerships and sponsorshipsBuilding player-led storytelling that empowers athletes as creators and media brandsPositioning the Aces as a cornerstone franchise in both the WNBA and Las Vegas’ sports ecosystemUsing CES as a platform for inspiration, innovation, and future-facing fan engagementWhether you’re a sports marketer, brand strategist, or traveler planning your next Vegas trip, this episode offers a compelling look at how the Las Vegas Aces are redefining sports entertainment—and why women’s sports are becoming a powerful engine for tourism and culture.🏀 Learn More Follow the Las Vegas Aces and their upcoming season to see how championship basketball meets destination-driven storytelling in Las Vegas: https://aces.wnba.com/