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by Terry Cook
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- 2 weeks ago49 min
Six 4 Sixty #9: Mastering Mindset and the 'I Don't Know' Pupil
Six top trainers. Six questions. Sixty seconds each. This Six 4 Sixty brings together a powerful panel to tackle some of the biggest challenges facing driving instructors right now, from test booking chaos and managing “I don’t know,” to CPD that actually changes how you teach.Expect honest takes on training PDIs in a broken system, practical tips for instructors stepping into training roles, and real insight into what makes great coaching work in the car.There’s a clear theme throughout: collaboration, honesty, and raising standards.Premium members also get downloadable cheat sheets to turn these ideas into action between lessons.If you’re serious about improving how you teach and how you think, this one’s worth your time.🔥 Get More Than Just Test Passes - Join the Premium MembershipIf you're a driving instructor who wants to teach better, earn more, and stand out from the crowd, the Premium membership is where it happens. With exclusive content you won’t find anywhere else, from expert sessions to confidence coaching, business building, and beyond, this is the stuff no one else is giving you.👉 Start your free 7-day trial now: Sign up hereGet the Workbook for selected EpisodeWhen you join the email list, you’ll get a custom workbook to help you reflect, take action, and apply each episode’s message to your real-world lessons. Plus, weekly tips that actually make a difference.Sign up for The Instructor email📲 Stay Connected via WhatsAppQuick insight, links to key industry documents, and a prize giveaway on Mondays.Join the channel: whatsapp-link.comThe Instructor Podcast uses a variety of social media channels, including a Facebook group. You can join the group or follow us on the following platforms:FacebookLinkedInInstagramYouTube
- Apr 19, 202653 min
From the Vault: Mastering the GROW Model with The Coaching Crowd
This From the Vault episode features Joe Wheatley and Zoe Hawkins from The Coaching Crowd, exploring the transformative shift from traditional instruction to a coaching-led approach.Discover the power of "Coaching the Gap", the psychological space between a pupil's current ability and their goal, and learn why mastering emotions and limiting beliefs is as critical as technical skill. Terry and his guests break down the GROW model, the importance of "Adult-to-Adult" dynamics, and how "Contracting" for permission can eliminate conflict in the car.Whether you’re a coaching champion or a sceptic, this session provides a practical blueprint for igniting your pupil's "inner coach" and reclaiming your professional freedom.Despite a power cut, it's another cracking episode and you can find Jo and Zoe in the following places:Podcast Website 🔥 Get More Than Just Test Passes - Join the Premium MembershipIf you're a driving instructor who wants to teach better, earn more, and stand out from the crowd, the Premium membership is where it happens. With exclusive content you won’t find anywhere else, from expert sessions to confidence coaching, business building, and beyond, this is the stuff no one else is giving you.👉 Start your free 7-day trial now: Sign up hereGet the Workbook for selected EpisodeWhen you join the email list, you’ll get a custom workbook to help you reflect, take action, and apply each episode’s message to your real-world lessons. Plus, weekly tips that actually make a difference.Sign up for The Instructor email📲 Stay Connected via WhatsAppQuick insight, links to key industry documents, and a prize giveaway on Mondays.Join the channel: whatsapp-link.comThe Instructor Podcast uses a variety of social media channels, including a Facebook group. You can join the group or follow us on the following platforms:FacebookLinkedInInstagramYouTube
- Apr 10, 202622 min
5 Years, 1,000 Hours: 5 Truths for Growth-Minded Driving Instructors
Five years ago, Terry Cook started with a microphone and a question. Today, after 250+ podcast hours and 1,000+ hours of private "brain-picking" with world-class experts, he’s distilling that journey into five essential truths.Terry is going "All In" for the rest of the year, building toward the IPP Summit this August. Priority access to this limited event is reserved exclusively for IPP Interactive members.Don’t get left behind. Join the IPP today, follow our WhatsApp channel, and let’s set a new standard for the industry.Stop waiting for the future. Build it.🔥 Get More Than Just Test Passes - Join the Premium MembershipIf you're a driving instructor who wants to teach better, earn more, and stand out from the crowd, the Premium membership is where it happens. With exclusive content you won’t find anywhere else, from expert sessions to confidence coaching, business building, and beyond, this is the stuff no one else is giving you.👉 Start your free 7-day trial now: Sign up hereGet the Workbook for selected EpisodeWhen you join the email list, you’ll get a custom workbook to help you reflect, take action, and apply each episode’s message to your real-world lessons. Plus, weekly tips that actually make a difference.Sign up for The Instructor email📲 Stay Connected via WhatsAppQuick insight, links to key industry documents, and a prize giveaway on Mondays.Join the channel: whatsapp-link.comThe Instructor Podcast uses a variety of social media channels, including a Facebook group. You can join the group or follow us on the following platforms:FacebookLinkedInInstagramYouTube
- Mar 31, 202651 min
Protect Young Drivers: Why Passing Isn't Enough
In this episode, Terry is joined by Rebecca Morris from Protect Young Drivers to explore one of the biggest challenges on our roads: young driver risk.Rebecca shares how Protect Young Drivers is evolving from a simple resource into a growing national movement, and how instructors can play a key role. There’s also discussion around graduated licensing, the proposed minimum learning period, and why collaboration across the industry has never been more important.If you care about developing safer drivers, not just test passes, this conversation will make you think.A Safer Start for Young Drivers | Protect Young Drivershttps://www.gov.uk/government/publications/road-safety-strategy🔥 Get More Than Just Test Passes - Join the Premium MembershipIf you're a driving instructor who wants to teach better, earn more, and stand out from the crowd, the Premium membership is where it happens. With exclusive content you won’t find anywhere else, from expert sessions to confidence coaching, business building, and beyond, this is the stuff no one else is giving you.👉 Start your free 7-day trial now: Sign up hereGet the Workbook for selected EpisodeWhen you join the email list, you’ll get a custom workbook to help you reflect, take action, and apply each episode’s message to your real-world lessons. Plus, weekly tips that actually make a difference.Sign up for The Instructor email📲 Stay Connected via WhatsAppQuick insight, links to key industry documents, and a prize giveaway on Mondays.Join the channel: whatsapp-link.comThe Instructor Podcast uses a variety of social media channels, including a Facebook group. You can join the group or follow us on the following platforms:FacebookLinkedInInstagramYouTube
- Mar 15, 202656 min
From the Vault: Simon Hartley on Passion, Purpose and Mental Toughness
In this archive episode from 2021, Terry speaks with performance psychologist Simon Hartley about mindset, motivation, and what it really takes to perform at your best.Drawing on decades of experience working with elite athletes, leaders, and organisations, Simon explores the characteristics that world-class performers share, including passion, curiosity, resilience, and a powerful sense of purpose.The conversation dives into defining success on your own terms, avoiding the trap of chasing external validation, and simplifying what you do so you can focus on what really matters.For driving instructors and business owners alike, this episode is packed with ideas around self-belief, resilience, and building a career that genuinely aligns with the life you want.A thoughtful conversation that’s just as relevant today as when it was first recorded.🔥 Get More Than Just Test Passes - Join the Premium MembershipIf you're a driving instructor who wants to teach better, earn more, and stand out from the crowd, the Premium membership is where it happens. With exclusive content you won’t find anywhere else, from expert sessions to confidence coaching, business building, and beyond, this is the stuff no one else is giving you.👉 Start your free 7-day trial now: Sign up hereGet the Workbook for selected EpisodeWhen you join the email list, you’ll get a custom workbook to help you reflect, take action, and apply each episode’s message to your real-world lessons. Plus, weekly tips that actually make a difference.Sign up for The Instructor email📲 Stay Connected via WhatsAppQuick insight, links to key industry documents, and a prize giveaway on Mondays.Join the channel: whatsapp-link.comThe Instructor Podcast uses a variety of social media channels, including a Facebook group. You can join the group or follow us on the following platforms:FacebookLinkedInInstagramYouTube
- Mar 8, 20261h 17m
Women in the Driver Training Industry: A Conversation for International Women’s Day
To mark International Women’s Day 2026, this special episode of The Instructor Podcast is hosted by Emma Fonnaland, who brings together Kate Monk, Diana Todd and Emma Cottington for an open and honest conversation about women in the driver training industry.The discussion explores how each guest entered the profession, the challenges they’ve faced along the way, and the experiences that have shaped them as instructors. The conversation touches on topics such as being underestimated due to age or gender, balancing family life with the job, and why empathy, support and human connection matter so much in driver training.Along the way, there are also lighter moments as the guests share personal stories, memorable learner experiences, and advice for women considering a career as a driving instructor.🔥 Get More Than Just Test Passes - Join the Premium MembershipIf you're a driving instructor who wants to teach better, earn more, and stand out from the crowd, the Premium membership is where it happens. With exclusive content you won’t find anywhere else, from expert sessions to confidence coaching, business building, and beyond, this is the stuff no one else is giving you.👉 Start your free 7-day trial now: Sign up hereGet the Workbook for selected EpisodeWhen you join the email list, you’ll get a custom workbook to help you reflect, take action, and apply each episode’s message to your real-world lessons. Plus, weekly tips that actually make a difference.Sign up for The Instructor email📲 Stay Connected via WhatsAppQuick insight, links to key industry documents, and a prize giveaway on Mondays.Join the channel: whatsapp-link.comThe Instructor Podcast uses a variety of social media channels, including a Facebook group. You can join the group or follow us on the following platforms:FacebookLinkedInInstagramYouTube
- Feb 28, 20262h 4m
The Instructor Boardroom
The very first Instructor Boardroom brings together a panel of familiar voices from across the industry to tackle the big questions facing driving instructors today. Terry Cook is joined by Tom Stenson, Andy MacFarlane, Laura Joyce, Ray Seagrave, Emma Cottington, Chris Bensted and Dan Hill for a wide-ranging discussion shaped by real questions from instructors.From the changing demand for manual and automatic lessons, to the challenges of pricing, test availability and supporting PDIs, the group share their honest experiences from different parts of the country. They also explore how instructors can stand out in a crowded market, the importance of ongoing CPD, and why investing in yourself is the key to long-term success.Packed with practical insights and frank opinions, this opening Boardroom session offers plenty of food for thought for anyone working in driver training.🔥 Get More Than Just Test Passes - Join the Premium MembershipIf you're a driving instructor who wants to teach better, earn more, and stand out from the crowd, the Premium membership is where it happens. With exclusive content you won’t find anywhere else, from expert sessions to confidence coaching, business building, and beyond, this is the stuff no one else is giving you.👉 Start your free 7-day trial now: Sign up hereGet the Workbook for selected EpisodeWhen you join the email list, you’ll get a custom workbook to help you reflect, take action, and apply each episode’s message to your real-world lessons. Plus, weekly tips that actually make a difference.Sign up for The Instructor email📲 Stay Connected via WhatsAppQuick insight, links to key industry documents, and a prize giveaway on Mondays.Join the channel: whatsapp-link.comThe Instructor Podcast uses a variety of social media channels, including a Facebook group. You can join the group or follow us on the following platforms:FacebookLinkedInInstagramYouTube
- Jan 31, 20261h 6m
Six 4 Sixty #8: Road Safety Justice League
In this latest Six 4 Sixty, Terry’s joined by a proper Road Safety Justice League — six heavy-hitters from across the sector, for a fast-paced, insight-packed roundtable on what’s really going on in UK road safety right now.First up: the new UK Road Safety Strategy - what it gets right (targets, Safe System thinking, young driver focus) and what it still dodges (funding, enforcement, GDL, and moving quicker than the world changes). Then the conversation turns to young drivers and brain development: how instructors can bridge the gap with habits, routines, preparation, scenario work, and practical “if/then” planning, without blaming or stereotyping.They dig into the big one: how driving instructors can make a real difference beyond “pass the test,” including engaging parents and linking in with road safety organisations. There’s also a blunt discussion on instructor quality vs safety outcomes, consistency, and what the UK should steal from other countries (spoiler: GDL keeps coming up).Plenty of straight-talking, evidence-led challenge, and loads to nick for your next lesson.Find more from the guests here:Olly TaylerRebecca MorrisIan EdwardsDr Liz BoxStuart LovattDr Ian Greenwood🔥 Get More Than Just Test Passes - Join the Premium MembershipIf you're a driving instructor who wants to teach better, earn more, and stand out from the crowd, the Premium membership is where it happens. With exclusive content you won’t find anywhere else, from expert sessions to confidence coaching, business building, and beyond, this is the stuff no one else is giving you.👉 Start your free 7-day trial now: Sign up hereGet the Workbook for selected EpisodeWhen you join the email list, you’ll get a custom workbook to help you reflect, take action, and apply each episode’s message to your real-world lessons. Plus, weekly tips that actually make a difference.Sign up for The Instructor email📲 Stay Connected via WhatsAppQuick insight, links to key industry documents, and a prize giveaway on Mondays.Join the channel: whatsapp-link.comThe Instructor Podcast uses a variety of social media channels, including a Facebook group. You can join the group or follow us on the following platforms:FacebookLinkedInInstagramYouTube
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About The Instructor
Holding a mirror up the the driver training industry, to help driving instructors run better and more profitable businesses as well as improving as instructors. I talk with a variety of experts, leaders, innovators and game changers to harness their knowledge and see how we can apply that to our business. If you share the same passion for personal and professional development as me and my guests, then this podcast can help you make the changes you need to become a better instructor and business owner.To accompany the podcast there's also a premium subscription feed:https://www.patreon.com/theinstructorHere you can find weekly bonus shows, excluive discounts to CPD and all the show are early and ad free. The perfect place to start or enhance your CPD as a driving instructor.
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