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by Wendy and Franco Salerno
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Finding your mother of the bride or groom dress is not simply "purchasing a dress". This is a very important gown to be selected for your child's wedding day, and therefore requires thought and planning.First, know the rules of wedding etiquette. Next, consider the season, venue, formality, and color palette. From there, begin saving dresses you like to your Pinterest board and you will see common features emerge (neckline, shape, details).Then, this information to a bridal store with professional stylists. They will assist in finding gowns that match your specific needs, measure, and order your dress in plenty of time for final tailoring.Spring and autumn are when new gowns arrive in-stores and many will have new trending colors and features. Included in each collection will be tried and true shapes that work for all body shapes and colors to match any season and palette. Our new Mother dresses from designers like Montage by Mon Cheri, Alexander by Daymor, Cameron Blake, and more offer gorgeous options at varying price points. We are proudly size inclusive, too.Read the blog and see pictures of some of our New Elegant Mother of the Bride & Groom Dresses.
Princess Style Wedding DressesWho doesn't love a princess style bridal gown? In today's podcast, we discuss the many variations this timeless silhouette comes in. Originating from royalty, much-loved Princesses Diana and Kate Middleton set the bar with their gorgeous ball gowns and royal-length trains. Disney Princess Cinderella and her basque-waisted gown is a true classic and on-trend even today.Defined as having a tightly fitted bodice, a voluminous skirt, and a long train, these gowns come in all fabrics, some lighter with flouncy tiers and others quite heavy and stiff.Necklines include: sweethearthaltersquarescoopplungeV-neckChoose strapless, spaghetti or tank strap, cap, three-quarter or long sleeve. Detachable options are available to design your very own unique Princess dress.Ex: add a high neck long sleeve topper to your strapless ball gown and remove for the reception for two looks in one!We also discuss the appropriate venues and wedding aesthetics for this classic and always appropriate silhouette.Learn all about this style of wedding dress. There's more to it than you think!Listen to the podcast or read the blog called The Princess Style Wedding Dresses For 2026-2027.
Dressing Grooms, Groomsmen and Fathers Shouldn't Be Difficult!Darianna® Bridal & Tuxedo dresses upwards of 5,000 people for weddings, galas and prom every year. We've got this down to a science and provide very personalized service when it comes to renting a suit or tuxedo.We dress everyone in the Philadelphia area and can arrange to get your guys fitted no matter where they are in the United States. The ability to text our store's telephone number virtually any time of day and communicate with our actual staff only adds to the ease of working with our family business.Grooms Guide and MoreWe've developed a very comprehensive Grooms Guide to Renting a Tuxedo or Suit. This guide will inform you on things that you may not have thought about but we've done tens of thousands of time. Listen to this useful guide and share with any guys who are either getting married are in a wedding party. You can also share it with the bride; we are sure she will appreciate it!Have a questions dressing the guys in a wedding? Text us at 215-491-8500.
A Very Special Wedding Dress DesignerWhen Darianna® Bridal & Tuxedo first caught wind of Madi Lane Bridal, co-founder and co-owner, Wendy Salerno thought there was something very special about this Australian bridal gown designer. In fact, she was speaking with another bridal store owner in Illinois and the person told her that there was a line of people wrapped around the convention center where designers meet bridal store owners and show them the new styles. That line was bridal store owners interested in signing up to carry Madi Lane Bridal in the United States. This was a new Australian designer that still hadn't offered its designs in our country yet.Darianna® Bridal & Tuxedo immediately looked up Madi Lane Bridal and understood why the line was so long at bridal market! The dresses were gorgeous! We immediately started carrying this designer.As an exclusive retailer of Madi Lane Bridal in the Philadelphia area, Darianna® Bridal & Tuxedo is always proud to feature her new designs.Madi Lane NixieWhen new wedding dress Madi Lane Nixie arrived at our store, we knew this was going to be a special dress. We can honestly say that our staff loves Nixie!Take a listen to learn all about this beautiful bridal gown. See if it's the right one for you!
As of this writing, Darianna® Bridal & Tuxedo rents 5,000 tuxedos and suits every year. That's a lot of rentals for a small family business and our business is already up 19% this year. So we are sure we will be well over our normal annual totals by year end.With that type of volume and being in the business so long, we have created a convenient and perfect process for our grooms, groomsmen, fathers, ring bearers, grandfathers and prom-goers. We are truly the wedding fashion experts with this type of activity. Plus, you deal with real people, the owners, our kind staff and a local business that cares.We can tell you many stories of customers coming into our store with an online rental that either doesn't fit, is soiled or is damaged. It happens every week usually on Thursday or Friday before the wedding. The groomsman often says "the bride is going to kill me!"Well this type of stress does not have to be part of your wedding party, gala or prom.At Darianna® Bridal & Tuxedo, we take personal care of you. You can text our store telephone number virtually any time of day and reach a real person.Listen to our latest podcast on why you shouldn't rent your tuxedo online. These are real stories that we saw with customers desperate for help after they rented online and then came to our store.You can also read the full blog called Don't Rent a Wedding Tuxedo Online and Here is Why.Have a questions? Text our store's telephone number at 215-491-8500 and we'll be happy to personally answer you.Wishing you joyful wedding planning!Wendy and Franco SalernoFounders and Owners of Darianna® Bridal & Tuxedo
Darianna® Bridal & Tuxedo created a comprehensive guide on choosing the perfect wedding dress veil. This guide called, 7 Wedding Veil Lengths - How to Choose the Perfect One, is the basis for this podcast on The Darianna® Diaries.Listen to this podcast and learn from the experts, Darianna® Bridal & Tuxedo in the Philadelphia area. You'll learn tips and tricks on deciding on which is the right length veil for you. The guide and podcast also discuss whether a veil is right for you.Wishing you Joyful Wedding Planning!Wendy and Franco SalernoFounders and Owners of Darianna® Bridal & Tuxedo
Unfiltered and Honest Wedding Dress Shopping AdviceAs the wedding fashion experts, Darianna® Bridal & Tuxedo has dressed tens of thousands of brides, grooms, groomsmen, bridesmaids, mothers, fathers, ring bearers and wedding guests. We can say we've learned a thing or two about dressing people for weddings.More importantly, having guided countless brides in finding their dream bridal gown, we have been asked countless questions about wedding dress shopping. Since you can text our store's telephone number, we receive thousands of text messages from brides from all over the United States, even though we are located in the Philadelphia area! Why do we get text messages from brides from all over the country? Because as of this date, we have over 525 wedding planning and fashion blogs on our website. Brides find subject matters on our blog site while planning their wedding and text us with questions. We are all too happy to answer your questions, whether you are in South Philadelphia or Austin, Texas. Our family founded and owned bridal and tuxedo store is proud to help you.Our latest blog called What to Expect at Your Wedding Dress Bridal Appointment is an honest look at all components of planning for this exciting and fun shopping excursion. Our advice is useful, mainly because it does not gloss over reality and is full of the truth. Some of what you will read and hear in the blog and podcast, you will most likely not hear elsewhere. You will hear the insider information from the industry that they may not want you to know!This ultimate guide was turned into an almost 18 minute podcast so that you can listen to it at your leisure. The podcast is called: What to Expect at Your Wedding Dress Shopping Appointment - The Insider's GuideRead the blog and/or listen to the podcast. If you have further questions, feel free to text us at 215-491-8500. Our staff and the owners of Darianna® Bridal & Tuxedo will be happy to personally answer your questions.Wishing you a joyful wedding planning journey!Wendy and Franco SalernoFounders and Owners of Darianna® Bridal & Tuxedo
Wedding Fashion Experts at Your DisposalDarianna® Bridal & Tuxedo dresses thousands of brides, grooms, groomsmen, mothers, fathers and ring bearers every year. In fact, we also dress countless gala attendees, and prom-goers.Many years ago, we started having our staff write blogs on wedding fashion and wedding planning advice. After all, we advise brides and grooms 7 days a week and have been doing it for many years. What better than to have a bridal stylist or tuxedo consultant write about wedding fashion when that's what they do all day, every day?To-date, we have over 525 wedding fashion and planing blogs on our website. Last year, we decided to turn those blogs into podcasts and short videos. The response has been overwhelming and this year, we are expanding our video offerings on our YouTube Channel.Sheath Style Wedding DressesToday, we are featuring a podcast on 2026 sheath style wedding dresses. Learn all about what they are, how they can be different and when they are appropriate to wear. Check out the original blog that inspired this podcast called New Sheath Style Wedding Dress Guide for 2026. You can also watch the short video created by co-founder and co-owner of Darianna® Bridal & Tuxedo on sheath and column bridal gowns.Wishing you Happy Listening and Joyful Wedding Planning!Contact Us If You'd LikeWe are always here to answer your questions. Did you know you could contact any of our staff and the authors of our wedding fashion blogs at any time. You can text us at 215-491-8500 or send us an online message. We would be happy to answer your questions!
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Expert and Unbiased Wedding AdviceHow would you like unbiased, expert advice on wedding fashion, wedding planning and wedding inspiration? Darianna® Bridal & Tuxedo is an award-winning bridal and tuxedo store located in the Philadelphia region that dresses thousands of brides, grooms, groomsmen, mothers, fathers and ring bearers every year.It All Started With Wedding BlogsOver the years, the store has published over 500 <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.dari
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