Cannabis and Quality: What Are You Actually Buying? with Intrinsic CEO Wes Lutz!

Cannabis and Quality: What Are You Actually Buying? with Intrinsic CEO Wes Lutz! Ryan sits down with Wes Lutz, CEO of Intrinsic, a major Michigan cannabis manufacturer and processor, for a behind-the-scenes look at how cannabis products are evolving as the legal market matures. Wes shares how his background in the automotive industry shaped his approach to cannabis manufacturing, why consistency and purity matter at scale, how consumer expectations are changing, and where the industry may be heading next. The conversation explores distillate and THCA isolate, vape technology, terpenes, testing, the limitations of traditional indica and sativa labels, and why “highest THC” may not be the smartest way to shop for cannabis. Ryan and Wes also discuss the growing interest in microdosing, lifestyle-focused products, and how consumers can ask better questions and make more informed choices at the dispensary. Whether you’re an experienced cannabis consumer or simply trying to better understand what’s on the shelf, this episode is about becoming a more educated and intentional cannabis consumer. https://intrinsicmi.com/ Info: Cannabis Connoisseur Podcast Info: Follow us @ThecannabisC on instagram E-mail us at: thecannabisc@gmail.com Youtube: https://www.youtube.com/watch?v=7BRwpUrBgQM&t=5s “Disclaimer: The content provided in this podcast is for informational purposes only and should Not be considered medical advice. The hosts and guests are not medical professionals, and their opinions are based on personal research and experiences. It is always recommended to consult with a qualified healthcare professional before making any medical decisions or changes to your treatment plan. This podcast does not endorse or promote the use of cannabis for medical purposes without the supervision of a licensed healthcare provider.” Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.