The Buyer's Desk

The Road to Organic with CCOF

July 21, 2026·32 min
Episode Description from the Publisher

This episode is brought to you by Poppi. This week, Jessy Beckett Parr, Chief Program Officer at California Certified Organic Farmers (CCOF) joins Pat for an in-depth conversation about the transition to organic agriculture. She discusses challenges for farmers, explains the impacts of CCOF and federal programming, and explores the future of the organic. Plus, she offers concrete ways that buyers can propel the organic movement.

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