Leading a Global Association: Data, Innovation, and Member Value in a Changing Energy Landscape

In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher sits down with Stuart Broadley, CEO of the Energy Industries Council (EIC), for a conversation about leading one of the world's largest trade associations serving the energy supply chain.Representing more than 950 member companies across 120+ countries, EIC has built its reputation by helping organizations navigate global markets through market intelligence, advocacy, networking, and strategic insights. 🎧 Whether you're leading a global association, thinking about member value, or looking for new ways to innovate, this episode offers practical lessons on leadership, strategy, and building an organization that stays relevant through disruption.Key HighlightsLeading with Mission, Not Market Trends: Why EIC's "energy agnostic" approach has allowed the association to support members across the full energy supply chain while staying true to its mission.Turning Data into Member Value: How EIC uses proprietary market intelligence to strengthen advocacy, uncover business opportunities, and help members make more informed decisions.Building Global Value for Local Members: With members in more than 120 countries, Stuart shares how EIC balances global resources with the flexibility members need to pursue their own strategies.Leadership Lessons from 700+ CEOs: Drawing on a decade of Survive and Thrive research, Stuart explains why resilience, adaptability, and passionate leadership matter more than any single business strategy.Listening Before Investing: How independent member research helps EIC identify shifting priorities—and why networking has become just as valuable as market intelligence.🎧 Tune in for an insightful conversation on leadership, innovation, global member engagement, and what associations can learn from one organization's commitment to data, mission, and continuous evolution.Stay Connected: Subscribe to The Association Insights Podcast powered by OnWrd & UpWrd on Spotify, Apple Podcasts or YouTube Podcasts to ensure you never miss an episode.Follow us on LinkedIn at OnWrd & UpWrd for the latest in association trends and strategies.Coming Soon: We're continuing to sit down with association professionals and industry leaders to explore the top trends, emerging ideas, and practical insights shaping the future of associations. Stay tuned!