Swim Against The Tide

Ep085 - Antonia Johnstone, CEO, Sign of the Times | Re-founding a brilliant brand for the next generation | SATT

April 9, 2026·56 min
Episode Description from the Publisher

In this inspiring discussion, Antonia Johnstone, the CEO and Re-Founder of Sign ofthe Times as she shares her journey from university economics student to leadingthe luxury resale marketplace in the UK.Discover how resilience, innovation, and strategic partnerships, including agroundbreaking deal with John Lewis, have driven her success in the sustainablefashion industry.Antonia shares her journey from building a small team at Timpanys, her first venturepost university, to acquiring and growing the market leader in this exciting sector.She discusses the importance of brand heritage, innovative growth strategies, andthe power of community and resilience in business success.The SATT Team :)#podcast #business #swimagainstthetide #growth #entrepreneurship

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